2026 Membership Predictions
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2026 Membership Predictions
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Every year, my predictions issue is one of the most shared pieces I publish, and this year I wanted to bring it to the podcast with more context, examples, and real-world nuance. In this episode, I break down my five predictions for how memberships, programs, and community-driven businesses need to evolve in 2026.
I talk about why shorter, more personalized programs are replacing long courses, why unique frameworks matter more than ever in an AI-heavy world, why innovation is no longer optional, and why retention and trust are the real growth levers moving forward. I also dig into flexible programming, async engagement, and what platforms like Circle are seeing in terms of emerging community trends. This episode is about building better products, not just more content, and designing experiences that actually respect your members’ time.
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