Inspired by a Financial Times article on how creativity thrives with constraints, this episode articulates something I've been thinking about for years, that limiting yourself is actually the very best way to seriously flourish.

Discover why doing fewer things better might be the most important focus for your creative business this year.

Learn three practical principles for constraint-led business, plus how focusing on just one offer last year transformed my entire approach and how the same discipline could revolutionise your business too.

• [01:27] Why creativity thrives with constraints: introducing the Financial Times article that sparked this entire conversation
• [02:44] The Muppet Christmas Carol story: when the director's artistic vision met commercial reality
• [04:38] How creative business owners complicate things when given too much freedom
• [07:51] Why even brilliant creators need 'editors'
• [10:36] Three principles for constraint-led business
• [15:52] My own experience focusing on just one offer last year
• [19:11] Reflection and questions you can ask yourself this week

"Constraints aren't limiting your potential. They're focusing your brilliance. When you try to do everything, you dilute what makes you exceptional. When you focus, you amplify it."

Resources Mentioned:

• Read: This Week's Full Journal Post
• Financial Times article: "Creativity thrives with constraints" by Stephen Bush
• The Muppet Christmas Carol (film example discussed)
• Link: The Base Notes Waitlist
• Subscribe to our Weekly newsletter
• Website: www.philippacraddock.com
• Send an Email: news@philippacraddock.com

Where could you perhaps remove something from your business to actually strengthen what remains? Share your thoughts with me over on Instagram I read every message and love hearing your thoughts.

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