03 - You're solving the wrong problem
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03 - You're solving the wrong problem
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Discover how small and medium-sized businesses can unlock sustainable growth by focusing on what truly matters: customer needs, innovation with purpose, and marketing that educates rather than sells.
In this episode of SMB Growth Unlimited, Brandon Fierce shares powerful real-world examples—from printing companies and property managers to IT service providers and cabinetmakers—that reveal how outdated assumptions can lead to lost revenue, and how customer-centric innovation can turn things around.Learn why your competitive advantage is temporary, how to shift from selling to marketing, and why building flashy tools without customer input is a recipe for disaster.
If you're ready to rethink your strategy and scale faster than your competitors, this episode is a must-watch.
📍 Visit us at www.grachhuspartners.com to explore more resources and book your free 15-minute consult.
#CustomerDrivenGrowth #SMBStrategy #MarketingVsSelling
