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Inhaltsangabe

Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. While so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers.

In The Power of Nice, through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first.

©2006 Linda Kaplan Thaler and Robin Koval (P)2007 Oasis Audio LLC

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First starts with a compliment. 5 stars<br />

Beautifully written. Gave me a great deal of incite into being nice. I may never have reviewed this book and complimented it's author, had I not listened to it.