The Art of Choosing
Artikel konnten nicht hinzugefügt werden
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
30 Tage Audible Standard kostenlos testen
The Art of Choosing
Für 17,95 € kaufen
-
Gesprochen von:
-
Orlagh Cassidy
-
Von:
-
Sheena Iyengar
Über diesen Titel
The Decisions We Make Everyday of our Lives, What They Say About Us and How We Can Improve Them
Every day we make choices. Coke or Pepsi? Save or spend? Stay or go?
Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose?
Her award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use this book as your companion and guide for the many challenges ahead.
2010, FT and Goldman Sachs Business Book of the Year Award, Short-listed
©2010 Sheena Iyengar (P)2010 Hachette Digital