Overdeliver Titelbild

Overdeliver

Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing

 Reinhören
0,00 € - kostenlos hören
Prime Logo Bist du Amazon Prime-Mitglied?
Audible 60 Tage kostenlos testen
Aktiviere das kostenlose Probeabo mit der Option, monatlich flexibel zu pausieren oder zu kündigen.
Nach dem Probemonat bekommst du eine vielfältige Auswahl an Hörbüchern, Kinderhörspielen und Original Podcasts für 9,95 € pro Monat.
Wähle monatlich einen Titel aus dem Gesamtkatalog und behalte ihn.

Overdeliver

Von: Brian Kurtz
Gesprochen von: Brian Kurtz
0,00 € - kostenlos hören

9,95 € pro Monat nach 30 Tagen. Monatlich kündbar.

Für 16,95 € kaufen

Für 16,95 € kaufen

Über diesen Titel

 Known as the "guru of direct response marketing," Brian Kurtz distills the expertise he's gained after almost four decades in the industry to teach readers how to build a business that lasts a lifetime on the fundamentals of direct response. Marketing is critical to every kind of business, whether you're a new entrepreneur or a seasoned marketer. In this audio, "titan" of direct marketing Brian Kurtz teaches you how to find and sell to your audience without ever losing sight of the people you are selling to, and without compromising on the respect and care they deserve. This audio is about direct marketing, or "measurable marketing," in any medium. Direct marketing is the only way to get a specific return on your investment--every time you run a campaign, there has to be some way to measure it. Brian shows you how to track what is effective in marketing to the people in your target audience and how to diversify your marketing to ensure you can provide for them over the long haul. Brian explains the 4 Pillars of Being Extraordinary, the 5 Principles of Original Source, how to track the metrics that matter, strategies and tactics to build a responsive database (list building), how to tailor offers to your list, the 7 Characteristics of World-Class Copy-Writers, multichannel marketing, the importance of customer service, how to overdeliver, and so much more! Marketing & Vertrieb
Noch keine Rezensionen vorhanden