Grow the Pie
How Great Companies Deliver Both Purpose and Profit
Artikel konnten nicht hinzugefügt werden
Der Titel konnte nicht zum Warenkorb hinzugefügt werden.
Der Titel konnte nicht zum Merkzettel hinzugefügt werden.
„Von Wunschzettel entfernen“ fehlgeschlagen.
„Podcast folgen“ fehlgeschlagen
„Podcast nicht mehr folgen“ fehlgeschlagen
30 Tage Audible Standard kostenlos testen
Grow the Pie
Für 14,95 € kaufen
-
Gesprochen von:
-
Alex Edmans
-
Von:
-
Alex Edmans
Über diesen Titel
What is a responsible business? Common wisdom is that it's one that sacrifices profit for social outcomes. But while it's crucial for companies to serve society, they also have a duty to generate profit for investors - savers, retirees, and pension funds.
Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly but are driven by purpose - the desire to serve a societal need and contribute to human betterment. The audiobook explains how to embed purpose into practice so that it's more than just a mission statement, and it discusses the critical role of working collaboratively with a company's investors, employees, and customers.
Rigorous research also uncovers surprising results on how executive pay, shareholder activism, and share buybacks can be used for the common good.
©2020 Alex Edmans (P)2020 Cambridge University Press