Episode 21 comes in loud, fast, opinionated, and packed with the kind of conversations that happen when the Brew Babes have a lot to say and absolutely no intention of holding back.

The Babes jump from recent brewery events and Fourth of July celebrations into a high-energy discussion about what breweries can do to survive the slow season. From proactive planning and consistent marketing to community engagement and free promotional opportunities, the conversation is full of practical ideas, strong opinions, and a few necessary reality checks.

The discussion also dives into supporting local breweries, the growing presence of non-alcoholic beverages in the craft beer world, upcoming beer events, and why breweries cannot afford to disappear from their customers’ feeds when business slows down.

Episode 21 is part beer talk, part marketing strategy session, and part passionate debate about the future of local craft beer. The message at the center of it all is simple: growth does not happen by waiting for customers to walk through the door. Breweries have to plan, promote, engage, and give their communities a reason to keep showing up.

Takeaways

• Community engagement is crucial for the success of breweries.
• Proactive planning and marketing during the slow season are essential for long-term success. Supporting local breweries is essential for the growth of the craft beer industry.
• Free marketing strategies, such as social media engagement and event promotion, can significantly benefit breweries.

Chapters

• 00:00 Recent Brewery Events and Fourth of July Celebrations
• 03:01 Advice for Breweries During the Slow Season
• 09:25 The Importance of Marketing and Community Engagement
• 32:26 Promotion of NA Beverages and Community Engagement
• 33:16 Free Marketing Strategies for Breweries and Beer-Related Events