Alexis Saab on launching Back Home, expanding beyond custom sneakers, and building a leather goods brand
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Alexis Saab on launching Back Home, expanding beyond custom sneakers, and building a leather goods brand
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Über diesen Titel
Guest: Alexis Saab
Sponsor: None
Primary Topic: Building a small leather goods brand from a custom footwear background
CTA: Listen to the full conversation on The Leather Shop Podcast at leathershoppod.com, Spotify, Apple Podcasts, and wherever you listen. Follow @leathershoppod for new episodes and clips.
Discussed in this episode
Alexis’s move from custom sneakers into small leather goods
The early direction for his new brand, Back Home
Designing a logo that works when stamped into leather
Why detailed artwork can fail when pressed into certain leather types
The skull-and-halo concept behind the Back Home mark
Learning leather through footwear, scrap leather, and experimentation
Chrome tan versus veg tan from a maker’s point of view
Why shoe patterns are harder than wallet patterns
Sneakers, boots, and dress shoes as different craft disciplines
Rush-order stress and the cost of mistakes in custom footwear
Heat-activated glue and sole attachment
Post-bed machines, roller feet, and stitching around curves
Bell skivers, machine maintenance, and workshop space
Leather community versus shoemaking community
Selling through design instead of only selling material
Alexis’s long-term goal of creating his own shoe silhouette