If you’re feeling overwhelmed by AI, algorithm changes, and the constant pressure to “keep up” with SEO… you’re not alone. In this session, Prosper Taruvinga challenges the hype and shows you what actually matters in the future of search — and why it’s less about gaming Google and more about understanding humans.

Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

What You’ll Learn:

Why search has shifted from “search” to “ask” — and what that means for your business

How AI is changing SEO (and why most business owners are focusing on the wrong things)

The real reason Google rankings are getting harder to win

How to use FAQs to future-proof your website

Why “educate, entertain, enable” is the new SEO strategy

How to create content that AI tools actually pull from

What zero-click search means for your traffic

How to clarify your message so customers instantly know they’re in the right place

Why chasing algorithms is a losing game

Why It Matters:

AI isn’t replacing you — but it is replacing lazy marketing. Customers no longer just “search” for keywords. They ask direct questions and expect real answers. If your website and content don’t clearly answer those questions, someone else’s will. Prosper shows how to build authority, relevance, and trust in an AI-powered world — without burning out trying to master every new tool that launches tomorrow.

About The Speaker:

Prosper Taruvinga is the founder of Live Long Digital, an Australian-based SEO agency helping businesses grow through strategic search visibility. Known for simplifying complex marketing concepts, Prosper blends human psychology, practical strategy, and emerging AI insights to help business owners stay relevant in a rapidly changing digital world.

Timestamps:

00:00 The marketing landscape is changing — fast

01:23 Meet Prosper Taruvinga and his journey to Australia

04:13 SEO meets AI: what’s really happening

06:31 The Ubuntu philosophy and human-centred marketing

09:32 From “search” to “ask” — the major shift in user behaviour

13:29 Did Google lie to us about where content comes from?

21:15 Zero-click search and why traffic is declining

29:05 SEO now means “Simply Educating Others”

32:55 Building powerful FAQ sections that rank

39:22 Educate, entertain, or enable — pick your lane

45:24 The rise of AI optimisation and SGE

55:29 Stop chasing algorithms and start serving humans

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Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: https://ezyurl.co/bosio