Latinos Are a $4.1 TRILLION Powerhouse
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Latinos Are a $4.1 TRILLION Powerhouse
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Latinos are an economic powerhouse — and in this episode of The Global Latin Factor Podcast, host Crispin Valentin brings the receipts. Using publicly available data, we break down why Latinos are a major growth engine in the U.S. economy:
U.S. Latino GDP ($4.1T in 2023), Latino consumption ($2.7T in 2023), workforce impact (19% of the U.S. civilian labor force / 31.8M in 2023), and Latino purchasing power ($4.1T). We also connect the dots on why major brands and sports leagues invest in Latino audiences—because money follows growth.
Disclaimer: I’m not an attorney, financial advisor, or policy professional. This episode is educational commentary using public sources. Do your own research and consult qualified professionals for legal/financial guidance.
Sources referenced (public): UCLA Latino GDP Project, U.S. Bureau of Labor Statistics, Latino Donor Collaborative, NielsenIQ, Circana, NFL Operations, McKinsey.
Want Part 2 (Latino entrepreneurs, business ownership, wealth building)? Message/comment “PART 2.”
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