Google's Head of Content: On AI, Hollywood & AI's 4th Dimension of Storytelling
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What happens when Google’s head of entertainment content & platforms, Jon Zepp, sits down to talk shop? You get one of Big Tech’s leading AI “insiders” whose focus is to work with the creative community — and to overcome friction, and focus instead on unlocking new creative possibilities.
I interview Jon about it all in this episode. He deeply respects Artists — is one of the sharpest minds I know — and is a true lover of the world of entertainment and content.
Jon and I discuss:
- Google’s Creative Partnership with Filmmakers Darren Aronofsky and Doug Liman: Why those Auteurs behind classic films like “Black Swan” and “Swingers” chose to work with the biggest AI/Tech company on the planet — and how they overcame understandable Artist trepidation.
- Google’s New 100 ZEROS Project: It’s an eye-opening new creative direction for Google. And just in time for the Academy Awards, 100 ZEROS has a small co-production role in 9-time Oscar nominated film “Sentimental Value” — a relationship that, interestingly, has nothing to do with AI.
- AI’s Unlock of a New 4th Dimension of Storytelling: Jon lays out an “a-ha” moment for me, in terms of understanding new creative possibilities unlocked with AI (which still keeps human artists/creatives firmly in control).
45 minutes. Zero fluff. Total insight.
Reach out to host Peter Csathy at peter@creativemedia.biz, and check out Peter's entertainment, media, AI and tech-focused business advisory and legal services firm Creative Media. You can also sign up for his free generative AI-focused newsletter "the brAIn" on Substack (via this link) -- all about how generative AI is transforming the media and entertainment industry.
