Ibby Sied on AI Agents, Customer Signals & Turning Data Into Decisions at Speed
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In this episode of The Victory Show, Travis Cody sits down with Ibby Sied, founder of Cotera, to break down what AI agents actually are—and how fast-growing companies are using them to close the gap between customer feedback and real action. Ibby shares his journey from Harvard (applied math… “a nothing burger degree,” in his words) to becoming Peloton’s first data scientist, and why the biggest data problems aren’t technical—they’re translation problems between business teams and engineers. He explains the difference between “workflow automation” and true agentic systems, why most businesses try to automate the wrong things, and the simple “TV task” test for what should come off your plate first. Plus, he unpacks Cotera’s north star metric—human time saved—and why his goal is to hit 5 billion hours by 2030.
