In This Episode of Business Lunch: Ryan Deiss and Roland Frasier explore the evolving landscape of personal branding and entrepreneurship, focusing on the concept of the 'Individual Empire.' They discuss the shift from being a creator to building a sustainable business, the challenges of content creation, and the importance of team building. The conversation highlights the need for systems and processes to scale effectively and the potential for individual empires to be acquirable in the future. Ultimately, they emphasize that building a business around a personal brand requires careful architecture and planning to ensure longevity and success.

Chapters:

00:00 Introduction to the Individual Empire Concept

02:32 Defining Personal Brands vs. Individual Empires

07:35 The Transition from Media to Brand Ownership

12:39 Bottlenecks in Content Creation and Audience Growth

18:46 Building a Team for Sustainable Growth

22:41 The Role of Trust in Consumer Relationships

24:26 Valuation of Individual Empires vs. Brands

29:59 Best and Worst Case Scenarios for Creators

36:08 Final Thoughts on Building Sustainable Businesses

Connect with me on social:

1. TikTok: Check out my TikTok Here
2. Instagram: Check out my Instagram Here
3. Facebook: Check out my Facebook Here
4. LinkedIn: Check out my LinkedIn Here
5. Subscribe to my YouTube 👉 Here

Resources:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

Mentioned in this episode:

Build Your CEO Dashboard

Get one report every week of the key metrics you need to know with the CEO Dashboard!

CEO Dashboard