SUMMARY

Many coaches do the work, show up consistently, and still wonder why their business feels stuck.

In this episode of The Coaching Clinic, John and Angie unpack the often-overlooked principle that coaching businesses grow in direct proportion to what you intentionally plant, not what you hope will happen.

Using the simple metaphor of sowing and reaping, the conversation explores why visibility alone does not create momentum, why being busy is not the same as being strategic, and why many coaches accidentally dilute their brand by trying to do too much, too early.

You will hear a grounded discussion on:

1. Why clients cannot buy from you if they do not know what you stand for
2. The difference between foundational work and high-level activities like podcasts, books, and speaking
3. Why referrals dry up without a system that keeps you visible and memorable
4. How clarity of audience, message, and platform choice drives sustainable growth
5. The danger of chasing tactics without a clear strategy behind them

This episode is especially relevant if you feel like you are working hard but not gaining traction, or if your coaching business relies too heavily on referrals, hope, or inconsistent visibility.

Rather than offering hacks or quick wins, John and Angie focus on building a business that compounds over time, with clearer positioning, intentional action, and fewer wasted efforts.

If you want a coaching business that feeds you consistently, not sporadically, this episode will help you rethink what you are planting and why.

CHAPTERS

00:00 The Concept of Branding in Coaching

04:19 Building a Strong Foundation for Growth

09:41 The Importance of Clarity and Specificity

14:45 Creating Memorable Connections

18:43 Choosing the Right Social Media Strategy

20:18 Contact the show

Want to contact the show? You can leave us a voicemail. It's free to do, and we might feature you on our next episode. All you need to do is go to https://speakpipe.com/thecoachingclinicpodcast and leave us a message. You can also find our clips and full episodes on the exclusive Coaching Clinic YouTube channel: https://www.youtube.com/@coachingclinicpodcast

You can send us a video or voice message on LinkedIn:

John's LinkedIn Profile or go to PresentInfluence.com for coaching enquiries with John

Angie's LinkedIn Profile or visit AngieSpeaks.com

2023 Present Influence Productions The Coaching Clinic: Grow Your Coaching Business & Master Coaching Skills 80