From the very moment we are born, the powers and institutions of the planet own us. They give us a number and enter us into a system not only that traps us but that most people have no idea they are even a part of. As we grow we are trained, cajoled, enticed, and manipulated. The very toys we are given to play with are manufactured to control our minds. The food we are given poisons us and ensnares us in a cycle of addiction. The system around us ensures we have no choice but to learn the teachings of an elite that wishes to maintain control over us. By using their own methods against them, we can reveal their subtle ways. The simplest methods, such as AIDA, are used every moment of every day. It begins with A (attention). They then keep our I (interest), build a D (desire), and call us to A (action).

Whether it is work, play, or war, these methods are employed to control us, and we don't even realize it. From television to the Internet, from books to music, from groceries to energy, from politics to religion, our lives are not our own. It's time to rip our minds away from the beast that devours our souls and live for ourselves.

"Our society is run by insane people for insane objectives." (John Lennon)

"Insanity - a perfectly rational adjustment to an insane world." (R. D. Laing)