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Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.

Influence Without Authority is the classic guide to getting what you need from people you don't control. Getting things done requires collaboration, and convincing others to contribute requires political skill; this book introduces the Exchange Model, in which you get what you need by offering something of value in return. The key lies in knowing what the other person values - that's their "currency", and it's your immediate tool for coaxing their cooperation. This model has been proven over decades, as organizations around the world have turned toward collaboration.

On September 11, 2001, a man drifts in a boat off lower Manhattan as the twin towers burn. He removes a small box from his pocket and presses a button. As he waits for the south tower to collapse, he thinks: The vast majority will blame the collapse on the crazy Arabs who hijacked the planes and the Islamic extremists who funded them - the obvious choice. A few will notice inconsistencies and point fingers elsewhere, blaming the government or Big Oil or some other powerful but faceless entity. No one - absolutely no one - will guess the truth behind the who and why of this day.

Since the death of bin Laden in 2011, ISIS has risen, al-Qaeda has expanded its reach, and right-wing extremists have surged in the US for the same simple reason: terrorism works. It’s not caused by psychosis or irrationality, as the media often suggests. Instead, it’s terrifyingly logical. Violent acts produce political results. To show why, Walter Laqueur and Christopher Wall explore the history, rationales, and precepts of terrorism, from the assassination of Tsar Alexander II, through the terror campaigns by Irish and Indian nationalists, and to the Nazis and Italian Fascists. 

Repairman Jack isn’t your average appliance repairman - he fixes situations for people, often risking his own life. Jack has no last name, no social security number, works only for cash, and has no qualms when it comes to seeing that the job gets done. Dr. Alicia Clayton, a pediatrician who treats children with AIDS, is full of secrets, and she has just inherited a house that holds another. Haunted by painful memories, Alicia wants the house destroyed - but somehow everyone she enlists to help ends up violently killed.

Jack learns that his father is in a coma after a car accident in Florida. They’ve been on the outs, but this is his dad, so he heads south to Gateways, a retirement community on the Everglades. The woman Semelee, who has strange talents and lives in an isolated area of the Everglades with a group of misshapen men, feels his presence. She senses that he’s “special,” like her. To protect his father from becoming the next fatality at Gateways, there are questions Jack must answer, secrets he must uncover.

It starts off so simply: Jack is hanging out in Julio's bar when a regular named Timmy asks him for help. His teenage niece has been missing since this morning; the police say it’s too early to worry, but Timmy knows something bad has happened. Jack says he'll put the word out on the street.This innocent request triggers a chain of seemingly coincidental events that lead Jack into the darkest days of his life.Jack is desperate...and the last thing you want to do is make Jack desperate. That's when things begin to blow up and people begin to die.

The ninth Repairman Jack novel begins with a tragedy that throws Jack together with his brother Tom, a judge from Philadelphia. They've never been close and Jack, the career criminal, soon finds that he adheres to a higher ethical standard than his brother the judge. Determined to get to know his brother better, Tom convinces Jack to go on a wild treasure hunt together. Armed only with a map pointing the way to a desolate wreck off the coast of Bermuda, the brothers come across something much stranger, and much more dangerous than mere treasure.

Repairman Jack doesn’t believe a house can be haunted. But he’s about to change that tune… In the borough of Queens, just across the river from Manhattan, two clever practitioners of spiritualist hocus-pocus use high-tech tricks to dupe their marks. Perhaps they’re too good: they’ve lured too many clients from other mediums and are now under attack. Unable to go to the police for fear of exposing their own scams, they hire Repairman Jack to fix their problem.

Repairman Jack has been tearing up the urban adventure scene ever since he was introduced in the New York Times best seller, The Tomb. Jack has no last name, no social security number, and no qualms when it comes to getting the job done - even if it means putting himself in serious danger. Hosts starts with a bang when Jack has to stop a psychotic's shooting rampage on a subway car - but there are witnesses, and Jack’s essential anonymity is threatened.

Can you imagine a new chemical compound, a nonaddictive designer drug that heightens your assertiveness, opens the door to your primal self, giving you an edge wherever you compete, whether on the street or the football field, in a classroom or a boardroom? Wouldn’t you be tempted to try it...just once? What happens if it releases uncontrollable rage and makes you a killer?

The first season of the Tor.com Collection includes the following Tor.com audiobooks originally published separately in the fall of 2015: The Sorcerer of the Wildeeps by Kai Ashante Wilson; Witches of Lychford by Paul Cornell; Sunset Mantle by Alter S. Reiss; Binti by Nnedi Okorafor; The Last Witness by K. J. Parker; Of Sorrow & Such by Angela Slatter; Envy of Angels by Matt Wallace; The Builders by Daniel Polansky....

The end of the world begins at dawn, when the sun rises later than it should. Then the holes appear. The first forms in Central Park, within sight of an apartment where Repairman Jack and a man as old as time watch with growing dread. Gaping holes, bottomless and empty…until sundown, when the first unearthly, hungry creatures appear.

Munir Habib’s life has become a nightmare. His tormentor has warned Munir not to report the kidnapping of his family, or they will pay a terrible price. But a friend realizes something is terribly wrong and tells Munir he doesn’t have to go to the cops. There’s a guy who fixes situations like this - Repairman Jack. Jack is backed into helping Munir despite his ongoing involvement in the cosmic shadow war between the Ally and the Otherness. Or perhaps because of it.

Repairman Jack is back! Jack can fix any problem, natural or supernatural, for a price. Now, in his next gripping adventure, he takes on two cases at once. The first involves a nun being blackmailed. What’s in those photos, she won’t say, but with her meager savings just about exhausted, she hires Jack to help her. The second: an elderly woman needs Jack to find her missing son. Jack must infiltrate the inner reaches of the Dormentalist Church, a secretive, globe-spanning cult whose members include some of the biggest and most powerful names in entertainment, sports, and politics.

Bound by his promise to the dying former immortal, Glaeken, Jack has refrained from making any direct moves against his arch-enemy, Rasalom. But things have changed, so there’s nothing holding Jack in check any longer. Jack is healing at an accelerated rate - much like Glaeken did when he was immortal. This must mean that Glaeken’s time is almost up, and when he dies, Jack will take his place. Rasalom continues to plot against the Lady.

When The Stone Reader—a landmark collection of 133 essays from the New York Times’ award-winning philosophy column—first published, in 2015, the world urgently needed insight and wisdom, and for many, the book served as a bulwark of reason against the rising tide of post-fact rhetoric. Now, as disinformation continues to run rampant and our rights are increasingly called into question, editors Peter Catapano and Simon Critchley contend that philosophy in the public sphere is more crucial than ever.

Men tend to express their anger differently than women do. Research shows men are often more violent and less willing to confront and deal with their emotions than women. Written by a psychologist who specializes in the treatment of male rage, Beyond Anger shows the angry - and miserable - man how to change his life and relationships for the better. This book helps men understand their anger by explaining what the specific symptoms of chronic anger are and by showing angry men how their actions negatively affect family, friends, and coworkers.

Can teenagers be turned on to serious reading? What kind of teachers can do it, and what books? To find out, Denby sat in on a 10th-grade English class in a demanding New York public school for an entire academic year and made frequent visits to a troubled inner-city public school in New Haven and to a respected public school in Westchester County.

The inside story of the most audacious public health campaign of the 21st century. In 2002, a dynamic doctor named Thomas Frieden became health commissioner of New York City. With support from the new mayor, billionaire Michael Bloomberg, Frieden and his health department team prohibited smoking in bars, outlawed trans fats in restaurants, and attempted to cap the size of sodas, among other groundbreaking actions.