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The Goal

A Process of Ongoing Improvement - 30th Aniversary Edition

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The Goal

Av: Eliyahu Goldratt, Jeff Cox
Berättare: Ensemble cast
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In celebration of thirty years since the first publication of Eliyahu Goldratt’s essential business classic, HighBridge is proud to present an expanded audio edition of The Goal, featuring the original novel, plus case study reviews, and the author’s highly regarded essay “Standing on the Shoulders of Giants.” Also included is an audio archive exclusive featuring Eliyahu Goldratt in conversation about the significance—both personal and professional—of his breakthrough work.

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

The story of Alex’s fight to save his plant contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Dr. Goldratt. First published in 1984, The Goal has changed how America does business.

(P)2014 Highbridge Audio Arbeitsplatz- & Organisationsverhalten Belletristik Management & Leadership

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Great book - a lot of learnings in an entertaining way, highly recommended, a business book of a different kind, not only applicable to production

Great book

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Very interesting content and excellent narration, made with multiple characters, even with backround sounds, like a movie.

Absolutely recommendable

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I didn’t assume too much, when I started, but was intrigued by the delivery. It’s more a novel than the text book I expected. Still, by chapter 4 I was about to delete the book, screaming out “If he says now ‘to make money’ (you get it, when you get to the point), I delete this book”. Then it clicked and I couldn’t stop until I heard it all in one go with full attention till 2 o’clock in the morning. It’s gripping, as much as possible for business economics. Never heard something alike. I would give it 6 stars in its category. Enjoy

Surprisingly great

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Intriguing story indeed. I really felt like in a thriller movie. If you are a business guy, you will surely like it.

Intriguing story indeed

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I loved reading it and i loved hearing it again a few years later! Very nice speaker too

One of the best business Books

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