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30 Days to a More Powerful Brain contains practical real-world application of breakthrough discoveries in science, psychology, and business. The material is structured so you can learn quickly and apply it to any area of your life, no matter what age you are - in 30 days!

Personality differences: they're what make life so rich and fascinating - and often so frustrating, too. Especially at work, where teamwork and motivation are pivotal. Many of us never figure people out - we get along great with some people and deal as little as possible with others because they're so different from us.

Tony Alessandra, Ph.D., has a street-wise, college-smart perspective on business, having fought his way out of NYC to realize success as a graduate professor of marketing, entrepreneur, business author, and keynote speaker. With a BBA, MBA, and Ph.D. in marketing, a diverse history in sales, and as an entrepreneur and founder of two current technology businesses, MentorU and Online Assessments, Tony brings a broad foundation of experience to every program he delivers.

The Non-Manipulative Selling Method is based on quickly establishing a bond of trust with a prospect, thus enabling a salesperson to deal from a position of mutual respect. Today, Non-Manipulative Selling is used as a training resource among the world's leaders.