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This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

Stick and Rudder is the first exact analysis of the art of flying ever attempted. It has been continuously in print for 33 years. It shows precisely what the pilot does when he flies, just how he does it, and why. Because the basics are largely unchanging, the book therefore is applicable to large airplanes and small, old airplanes and new, and is of interest not only to the learner but also to the accomplished pilot and to the instructor himself.

In fifth edition of The Fundamentals of Ethics, author Russ Shafer-Landau employs a uniquely engaging writing style to introduce students to the essential ideas of moral philosophy. Offering more comprehensive coverage of the good life, normative ethics, and metaethics than any other text of its kind, this book also addresses issues that are often omitted from other texts, such as the doctrine of doing and allowing, the doctrine of double effect, ethical particularism, the desire-satisfaction theory of well-being, moral error theory, and Ross' theory of prima facie duties.

One of the biggest secrets of the ages is this: thought is creative. Thought creates reality—no matter how much it might seem otherwise. This is the secret of power, success, love, and health. You shape your reality by shaping your thoughts. This is staggering and incredible, but it’s the truth. These twelve classic works all describe the true power of mind and how to make it work for you to achieve success and fulfillment in all areas of life: work, money, relationships, even luck.

The Theory of the Leisure Class was written by Thorstein Veblen at the turn of the 20th century. It delves deeply into the nature of economics and the social institutions, exploring the forces that create and maintain class division, how these forces evolved through history, and how they influence the economy. In this work, Veblen presents a critique of capitalism on the basis of "conspicuous consumption", a term that he himself coined. He examines economics as a function of evolution, tracking the division of labor and stratification of class during the development of society.

Make your move into, or improve your position in, the powerful world of professional speaking. If you think you have what it takes to speak professionally, or you've already been doing so with insufficient reward, now is the time to make your move. Weiss has packed the guide with tips, resources, helpful examples, and checklists that make it easy for you to keep a record of your progress. Whether you're a trainer, workshop leader, or consultant, Million Dollar Speaking has what you need to get on the paid public-speaking circuit in no time.

In Great Fundraising Organizations renowned nonprofit consultant Alan Clayton delivers a proven blueprint for charities and non-profits worldwide to scale their fundraising efforts and their effectiveness.

Dr. Joseph Murphy covers many of the deepest issues of life and death that perplex the mind. Murphy’s lucid, matter-of-fact writing style should be very helpful with the Truth student's understanding of many of the seemingly abstract concepts put forward by Thomas Toward in his lectures on mental science. Murphy believes that the whole truth is that life begins and ends in one’s self. When the dominion of the individual is understood, then he finds the universe his playground, life an eternal day, and every man a delight to meet.

Do you want "peace of mind" every day? Do you want "freedom" from negative thoughts? Do you imagine yourself free from any negative thoughts? Do you imagine yourself happy, optimistic, and peaceful every day? In this Christian book, The Power of Positive Energy: Powerful Thinking, Powerful Life, you will learn the strategies on how your mind can change into a positive-peaceful state. You will know the specific steps on how to make yourself happy, fulfilled, optimistic, calm, and peaceful every day.

The Principles of Aesthetics can be considered the definitive work on aesthetics, the philosophy of art, beauty, and taste. It is the result of a series of lectures given by Dewitt H. Parker, and gives a comprehensive review of a truly extensive subject. Every person has some sense of the beautiful and the ugly. We all admire certain images, combinations of sound, taste, smell, or feeling. But where does this enjoyment come from?

Are you sick and tired of being sick and tired? Heard about intermittent fasting but when you ask someone about it they think you are crazy? I know! I've been there right along with you. I didn't believe until I saw it and experienced it myself: the weight loss, the boost in HGH, and the energy levels. Thousands of people are discovering how simply eating in a window during the day or skipping a meal can transform not only how you feel but how you function.

In this explosive chapter from The Chronic Fatigue Syndrome Epidemic Cover-Up, Volume Two, the first publisher to devote his newspaper to the coverage of AIDS and chronic fatigue syndrome details the role of Anthony Fauci in the cover-up of the truth about the connection between the two epidemics.

In the increasingly competitive business ecosystem, adopting a narrow strategy will render a business obsolete. As external pressures increase, it is vital to build intrinsic value to strengthen a company from its core. Steve Coughran employs over a decade of business research and international business expertise to provide listeners with a comprehensive framework that demonstrates the six authentic drivers of firm value.

In his inspiring book, Believe in Yourself, Dr. Joseph Murphy shows you can make your life more rewarding and productive simply by embracing the power of believing. As you repeat the word success to yourself and do it with faith and conviction, your subconscious mind will accept it and you will find the success you seek. Includes bonus book: Riches Are Your Right, powerful affirmations for health, wealth, relationships, and self-expression.

In Quiet Moments with God, Dr. Murphy offers his interpretation of a series of affirmations which were taken from the Bible. It includes chapters on money, health, faith, doubt, fear friendship, truth, wealth, anxiety, prosperity and treatment. In How to Use the Power of Prayer, Murphy says that you can have whatever you desire, all you have to do is ask. He claims that no matter how big an obstacle seems, or how hopeless things appear to be, all can be solved through the mysterious power of prayer.

The perfect roadmap to effective trading for investors and traders from all walks of life, How to Be a 20-Minute Trader is an essential resource towards making money in the markets without leaving your cash at risk for more than a few minutes at a time.

Leveraging more than two decades of experience organizing innovation tournaments in Silicon Valley and on Wall Street, from Buenos Aires to Kuwait City, Shanghai to Moscow, and with many Fortune 500 companies, two renowned researchers, entrepreneurs, and the foremost experts on innovation tournaments offer a template that you can use to generate winning ideas that will drive great outcomes―whatever your challenges, whatever your business.

In his book, Matthew Robert Payne, a prolific author and teacher, shares a message of hope for Christian writers. His book explores the idea of having angels work for us on Earth, drawing from his personal experiences with his scribe angel, Bethany. Through Payne's intimate storytelling, listeners are offered a source of comfort and inspiration for their writing careers.

Courses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand. In Digital Marketing Fundamentals, veteran digital media and marketing experts Greg Jarboe, Michael Stebbins, and Matt Bailey deliver an essential and accessible roadmap to completing the highly sought-after OMCP Digital Marketing Certification.

Pastor and theologian A. W. Tozer said that Christians often know nothing personally about the inner fire of a spirit-filled life. This timely voice provides a timeless glimpse into spiritual maturity and growth. The "deeper life" is deeper only because the average Christian life is tragically and unnecessarily shallow. Tozer examines our lack of personal zeal and its causes.