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Douglas Vigliotti uses a unique but simple sales philosophy backed by 12 years of selling experience, and easy-to-understand examples to show you how to provide solutions your customers actually want. Yes, solutions your customers want to buy from you. The Salesperson Paradox will show you exactly how to create, position, and provide these solutions. It's a solution selling playbook packed with instantly implementable sales tools, guides, and frameworks. It's sales coaching aided by sales training. It's sales strategy backed by sales tactics.

This big idea is smaller than you'd think. Meet The Gap: The Little Space Between What You Know and Don't Know. It's the thing sitting between you and what you want; it's a small thing that amounts to everything...The Gap will help you turn obstacles into opportunities by identifying hidden forces and blind spots that prevent you from achieving your goals.