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Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.

There’s an old saying that if the first thing you do each morning is eat a live frog, you’ll have the satisfaction of knowing you’re done with the worst thing you’ll have to do all day. For Tracy, eating a frog is a metaphor for tackling your most challenging task - but also the one that can have the greatest positive impact on your life. Eat That Frog! shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively. 

Most people think success comes from good luck or enormous talent, but many successful people achieve their accomplishments in a simpler way: through self-discipline. Brian Tracy knows this firsthand. He didn’t graduate from high school, and after working for a few years as a laborer, he realized he had limited skills and a limited future. But through the power of self-discipline, he changed his life.

"Every line in this book is bursting with truth, wisdom, and power. Brian Tracy is the preeminent authority on showing you how to dramatically improve your life. Let him be your guide. I've learned so much from Brian myself that I can't thank him enough!" (Robert G. Allen, number-one New York Times best-selling author)

Brian Tracy, the world's leading authority on success and personal achievement, gives you his proven principles and step-by-step tips for raising your self-esteem and improving your life. This audiobook is based on his seminar program that has dramatically improved the income and lives of over one million graduates. It is based on proven principles drawn from psychology, religion, philosophy, business, economics, politics, history, and metaphysics.

To be successful today, you don't need to have been born under a lucky star, with incredible wealth, with terrific contacts and connections, or even with special skills. But what you do need to succeed in any of your life goals is self-discipline.

In Million Dollar Habits, Tracy teaches listeners how to develop the habits of successful men and women so they too can think more effectively, make better decisions, and ultimately double or triple their income. Listeners will learn how to organize their finances, increase health and vitality, sustain loving relationships, build financial independence, and take a leadership role to turn visions into reality.

In Nightingale-Conant’s nearly 60 years in existence, publishing some of the most well-known personal development authors in the world, there is probably none that is more prolific and popular than Brian Tracy. In this all-encompassing audio library, which contains some of the most popular segments from Brian Tracy’s many Nightingale-Conant programs, you’ll hear Brian’s thoughts on nearly every important personal development topic imaginable - from setting goals, to creative thinking, to succeeding in your career, to developing highly satisfying personal and professional relationships.  

Every successful person knows that the keys to achievement are conscious effort, careful planning, and good, old-fashioned hard work. But on the road of success, there is one habit that will accelerate you beyond all others. If you want to stay ahead of the pack, you've got to start thinking big.

The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.

In this priceless collection of great ideas in sound from the world leader in personal development, Nightingale-Conant, you will be provided with all of the essential tools of self-discipline to conquer the self in every major arena of life. In this 10-volume library, you will hear some of the best ideas on self-discipline published by Nightingale-Conant over the past 50 years.

The true secret of high achievers is that they know how to find their focal point, the one thing they should do, at any given moment to get the best possible results in each area of their lives. In Focal Point, Tracy brings together the very best ideas on personal management into a simple, easy-to-use plan. Focal Point tells listeners how to develop absolute clarity about what they want and how they can achieve supreme satisfaction, both personally and professionally.

Those who have achieved greatness know something you may not. We all know success can be accomplished with years of dedication and hard work. But the most accomplished achievers also know there's a shortcut. A clear path that the richest, most athletic, and most successful know well. And it begins with the Essential 8 disciplines....

Why do some people achieve all their goals while others simply dream of having a better life? The path from frustration to fulfillment has already been discovered. Hundreds of thousands - even millions - of people started with nothing and achieved great success. In this audiobook, Tracy presents a simple, powerful, and effective system for setting and achieving goals - a method that has been used by more than one million people to achieve extraordinary things. Using the 21 strategies Tracy outlines, you'll be able to accomplish any goal you set for yourself - no matter how big.

How would you like to triple your income in just 12 months? That’s the incredible promise legendary sales mastermind Brian Tracy makes in this “graduate level” sales training program The Psychology of Selling - one of the best, most comprehensive programs of its kind ever produced.

To some people, success is based on luck, a random whim of fate, a chance roll of the dice. But nothing could be further from the truth. Success, to a great extent, can be influenced by luck, but this is not to say that luck is an accident.

Why are some people more successful than others? Self-confidence! What one great goal would you set if you knew you could not fail? What wonderful things would you want to do with your life if you were guaranteed success in anything you attempted? Your level of self-confidence determines the size of the goals you set, the energy and determination that you focus on achieving them, and the amount of persistence you apply to overcoming every obstacle.

Brian Tracy is one of the world's leading authorities on success and personal achievement, addressing more than 100,000 men and women each year in public and private seminars. In Maximum Achievement, he gives you a powerful, proven system based on 25 years of research and practice that you can apply immediately to get better results in every area of your life.

The success of your business depends on the success of your marketing efforts. If you can identify what customers want, need, and can afford - and give it to them - you will achieve outstanding results.This indispensable guide contains 21 powerful marketing ideas you can use immediately.

The art of speaking can be systematically learned, and if you have the desire, discipline, and determination - not to mention one of the world's greatest presenters as your teacher - you too can become a persuasive and powerful speaker. Tracy reveals time-tested tricks of the trade you can use to present powerfully and speak persuasively, whether in an informal meeting or in front of a large group of people.