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    • Superconsumers

    • A Simple, Speedy, and Sustainable Path to Superior Growth
    • Autor: Eddie Yoon
    • Sprecher: Chris Sorensen
    • Spieldauer: 4 Std. und 14 Min.
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    Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they're obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they're extremely knowledgeable about the things they love. They aren't average consumers - they're superconsumers. Although small in number, superconsumers can have an outsized impact on a company's bottom line.

    • A Simple, Speedy, and Sustainable Path to Superior Growth
    • Autor: Eddie Yoon
    • Sprecher: Chris Sorensen
    • Spieldauer: 4 Std. und 14 Min.
    • Erscheinungsdatum: 05.05.2017
    • Noch nicht bewertet

    Regulärer Preis: 18,95 €

    • The Invisible Touch

    • The Four Keys to Modern Marketing
    • Autor: Harry Beckwith
    • Sprecher: George Wilson
    • Spieldauer: 5 Std. und 39 Min.
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    In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

    Regulärer Preis: 21,95 €

    • Break Through the Noise

    • The Nine Rules to Capture Global Attention
    • Autor: Tim Staples, Josh Young
    • Sprecher: Luis Moreno
    • Spieldauer: 7 Std. und 1 Min.
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    The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.

    Regulärer Preis: 21,95 €