Zeigt Titel in Inhaltserstellung & Soziale Medien

Be online without leaving a trace. Your every step online is being tracked and stored, and your identity literally stolen. Big companies and big governments want to know and exploit what you do, and privacy is a luxury few can afford or understand. In this explosive yet practical book, Kevin...

Social Media ist tot, es leben digitale Communitys! Das Umfeld in den sozialen Netzwerken wird immer ekliger: Hass, Ausgrenzung, Beleidigung und extreme Positionen dominieren X, Facebook, Instagram und Co. Große Unternehmen ziehen immer häufiger hohe Werbeetats von den Plattformen ab...

ChatGPT Content Cashflow: Turn AI-Powered Social Media Posts into a Profitable Business is your practical, step-by-step guide to building a lean, scalable online income stream using AI. This audiobook breaks down how everyday creators, side hustlers, freelancers, and entrepreneurs are leveraging AI tools to produce high-engagement content and convert attention into revenue.

Bloomsbury presents The Contrarian by Max Chafkin, read by Will Damron. A biography of venture capitalist and entrepreneur Peter Thiel, the enigmatic, controversial and hugely influential power broker who sits at the dynamic intersection of tech, business and politics Since the days of the...

Stop chasing exhausting viral trends and transform your digital marketing into a reliable engine for audience growth. Whether you are a solo creator building a side hustle or a small business owner feeling overwhelmed by content demands, this step-by-step audio playbook delivers immediate...

The world of content creation has changed forever. You no longer need expensive equipment, celebrity status, or years of experience to build a loyal audience online. Today, ordinary creators are growing rapidly on TikTok, Instagram, YouTube, and other platforms by understanding one thing most people overlook: attention is the new currency.

Brought to you by Penguin. *WINNER OF THE WOMEN'S PRIZE FOR NON-FICTION* *THE INSTANT NEW YORK TIMES BESTSELLER* *A BOOK OF THE YEAR FOR THE TIMES, NEW YORK TIMES, GUARDIAN, OBSERVER, AND PROSPECT* When Naomi Klein discovered that a woman who shared her first name, but had radically different...

Endlich digitale Balance finden. Anna Miller hat den Ratgeber für eine digitale Ernährungsumstellung geschrieben. Sie greift neueste wissenschaftliche Erkenntnisse aus der Positiven Psychologie, Neuropsychologie, Motivations- und Beziehungsforschung auf und stellt das Digitale in einen größeren Zusammenhang. Dieses Hörbuch gibt konkrete Tipps und Übungen an die Hand, damit wir uns unseres eigenen Umgangs und Konsums mit Smartphone und Bildschirm bewusst werden und gleichzeitig eine neue Vision für ein gutes Leben entwickeln können.

The Guide to Going Viral is like a director’s manual for social media. It provides a step-by-step approach to crafting content with the impact of a classic film. Brendan Kane leverages his expertise in social media, entrepreneurship, and the film industry to blend the art of filmmaking with strategies for viral content creation.

Rising star New York Times technology reporters, Kate Conger and Ryan Mac, tell for the first time the full and shocking inside story of Elon Musk’s unprecedented hostile takeover of Twitter and the forty-four-billion-dollar deal’s seismic political, social, and financial fallout. This is the defining story of our time told with uncommon style and peerless rigor. In a world of viral ideas and emotion, who gets to control the narrative, who gets to be heard, and what does power really cost?

"Narrator Oliver Wyman brings his full complement of vocalizations to this polemic on social media and what it is doing to us. His cadence and delivery are spot-on..." — AudioFile Magazine Ten Arguments for Deleting Your Social Media Accounts Right Now is a timely call-to-arms from a Silicon...

Das Smartphone ist eine technische Revolution mit gravierenden Auswirkungen. Nie zuvor waren wir so vernetzt, und scheinen menschlich doch so distanziert zu sein. Nie zuvor stand uns ein effizienteres Werkzeug zur Verfügung, und doch macht es uns abgelenkt und unproduktiv. Diese Geräte haben unser Denken, unsere Gewohnheiten, unser Sozialverhalten und auch unser Glaubensleben als Christen grundlegend verändert. Deshalb ruft Tony Reinke Christen auf, ihr Smartphone-Verhalten konkret anhand von zwölf Bereichen zu hinterfragen.

A WATERSTONES NON-FICTION BESTSELLER 'You won't look at your screens in the same way after reading this book' Grace Blakeley, author of VULTURE CAPITALISM 'Read this book!' Jeremy Corbyn 'A book never more sorely needed than now' David Larbi 'Urgent...Persuasive and brilliantly written' Yasmin...

The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting...

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this...

A New York Times Bestseller An audacious, irreverent investigation of human behavior—and a first look at a revolution in the making Our personal data has been used to spy on us, hire and fire us, and sell us stuff we don’t need. In Dataclysm, Christian Rudder uses it to show us who we...

The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended up creating Facebook. Eduardo Saverin and Mark Zuckerberg were Harvard undergraduates and best friends–outsiders at a school filled with polished prep-school grads and...

This program is read by the author. An insider's history of the website at the end of the world, which burst into politics and memed Donald Trump into the White House. The internet has transformed the ways we think and act, and by consequence, our politics. The most impactful recent political...

In the very near future, smart “technologies and big data” will allow us to make large-scale and sophisticated interventions in politics, culture, and everyday life. Technology will allow us to solve problems in highly original ways and create new incentives to get more people to do the right thing. But how will such “solutionism” affect our society, once deeply political, moral, and irresolvable dilemmas are recast as uncontroversial and easily manageable matters of technological efficiency?

Using accessible visual metaphors and concrete methods and examples, Design for How People Learn, Second Edition will teach you how to leverage the fundamental concepts of instructional design both to improve your own learning and to engage your audience.