Zeigt Titel in Wirtschaft

From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than 12 million people every day.

Random House presents the audiobook edition of How to Be an Overnight Success by Maria Hatzistefanis, read by Janice Vee and with an introduction read by the author. "You are not born an entrepreneur. It's a skill that you learn along the way." When the skincare company Rodial launched its cult...

This program features an author's note and epilogue read by the author. The unauthorized, unvarnished story of famed Wall Street hedge-fund manager Ray Dalio. Ray Dalio does not want you to listen to this audiobook. Late last year, when the billionaire founder of Bridgewater Associates, the...

INSTANT NEW YORK TIMES BESTSELLER “Riveting, essential reading.” —Rick Perlstein, author of Reaganland This definitive biography of Vince McMahon, former WWE chairman and CEO, is “riveting, essential reading” (Rick Perlstein, New York Times bestselling author) as it charts his rise...

The New Tycoons: Inside the Trillion Dollar Private Equity Industry That Owns Everything takes the listener behind the scenes of these firms: their famous billionaire founders, the overlapping stories of their creation and evolution, and the outsized ambitions that led a group of clever bankers from small shops operating in a corner of Wall Street into powerhouse titans of capital. This is the story of the money and the men who handle it. 

Have you ever imagined what it would be like to earn millions while you sit on the beach and enjoy your life? In The Unemployed Millionaire, you'll learn why it's no longer a pipe dream but a real possibility. The lowering of trade barriers and the emergence of the Internet have made it possible for almost anyone to set up a business from anywhere.

Brought to you by Penguin. Can the Asian giant beat Apple? Based on years of reporting on Samsung for the Economist, the Wall Street Journal, and Time from his base in South Korea, and his countless sources inside and outside the company, Geoffrey Cain offers the first deep look behind the...

“To say Charles Schwab is an entrepreneur is actually an understatement. He really is a revolutionary.”—Phil Knight, co-founder of Nike, author of Shoe Dog The founder of The Charles Schwab Corporation recounts his ups and downs as he made stock investing, once the expensive and clubby...

A moving memoir from a woman who made a fortune in a man's world and then gave it all away...soon to be turned into a film In 1962, Stephanie 'Steve' Shirley created a software company when the concept of software barely existed. Freelance Programmers employed women to work on complex projects...

A revelatory journey inside the world of Fox News and Roger Ailes—the brash, sometimes combative network head who helped fuel the rise of Donald Trump NEW YORK TIMES BESTSELLER NOW A SHOWTIME LIMITED SERIES NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR When Rupert Murdoch enlisted...

A NEW YORK TIMES BESTSELLER This “beautiful tribute to a legendary artist” (Quincy Jones) is the first in-depth biography of Nipsey Hussle, the hip-hop mogul, artist, and activist whose transformative legacy inspired a generation with his motivational lyrics and visionary business...

A momentous look at the private companies building a revolutionary new economy in space, from the New York Times bestselling author of Elon Musk In When the Heavens Went on Sale, Ashlee Vance illuminates our future and unveils the next big technology story of our time: welcome to the Wild West...

The ultimate inspirational story for ambitious innovators, market disruptors and global business entrepreneurs. Celebrating DHL’s 50th anniversary as a world-leading delivery company, global CEO Ken Allen tells the unique story of his journey to the top of the industry. In this business memoir, he shares the strategies and skills he has developed throughout his career, drawing on both his core values and extensive experience. 

Marina Buzunashvilli gilt als eine der einflussreichsten Größen im deutschen Musikbusiness, ihr Weg an die Spitze aber war alles andere als leicht. Aufgewachsen in Kreuzberg, war ihr Umfeld geprägt von Gewalt und Verbrechen. Einzig ihre Liebe zur Musik ermöglichte ihr den Aufstieg, gegen alle Widerstände. Heute ist Marina Director of PR bei Sony Music Germany, war maßgeblich daran beteiligt, den Deutschrap von Kool Savas, Xatar oder Haftbefehl groß zu machen und arbeitet regelmäßig mit Künstlern wie Robbie Williams und Adele zusammen.

About 50km outside of Cape Town lies the beautiful town of Stellenbosch, nestled against vineyards and blue mountains that stretch to the sky. Here reside some of South Africa’s wealthiest individuals: all male, all Afrikaans - and all stinking rich. Johann Rupert, Jannie Mouton, Markus Jooste and Christo Weise, to name a few. Julius Malema refers to them scathingly as ‘The Stellenbosch Mafia’, the very worst example of white monopoly capital. But who really are these mega-wealthy individuals, and what influence do they exert?

Now known as X, Twitter’s messy history—including Elon Musk’s takeover in 2022, its outsized cultural impact, and its significant role in shaping how the world gets its news—is thoroughly and entertainingly revealed in this “absolute triumph of reporting and storytelling” (Ashlee...

The fascinating, “upfront and unapologetic” (Kirkus Reviews) memoir of Richard Williams, a businessman, tennis coach, subject of the major motion picture King Richard, and father to two of the greatest athletes and professional tennis champions of all time—Venus and Serena Williams. Born...

Edward Louis Bernays (November 22, 1891 - March 9, 1995) was an American pioneer in the field of public relations and propaganda. A nephew of Sigmund Freud, Bernays touted the idea that "The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society." His books include Crystallizing Public Opinion (1923), Propaganda (1928), Public Relations (1945) and The Engineering of Consent (1955). The following recording was made in 1986.

Called the "greatest stock picker of the century" by Money magazine, legendary fund manager Sir John Templeton is remembered as one of the world's foremost investors, known for his pioneering insights and phenomenal investment performance over a professional career which spanned more than half a century. Templeton's Way with Money provides a unique, professional 21st century appraisal of what made this formidable investor the success he was and why his methods remain as valid today as they were during his long and successful lifetime. 

In his lively, unprecedented close-up portrait of Ferran Adrià, award-winning food writer Colman Andrews traces this groundbreaking chef’s rise from resort hotel dishwasher to culinary deity, and the evolution of El Bulli from a German-owned beach bar into the establishment voted annually by an international jury to be “the world’s best restaurant”.