Nicole Patten is the founder of Elevate Online and Claude Training, businesses helping founders, teams, and enterprises actually adopt Claude rather than simply pay for it. A former Senior UX Engineer at Google, she left in 2025 to focus full time on Claude adoption, and now runs her consultancy solo, with zero employees, generating over $30,000 a month. Her client roster includes multi-billion dollar teams alongside fast-scaling AI studios, and her recent Claude Code hackathon at NY Tech Week drew over 100 attendees.

AGENDA:

- 00:00:30 - Meet Nicole Patten, Ex-Google UX Engineer

- 00:03:22 - Where Are We on the Claude Adoption Curve?

- 00:05:22 - The #1 Misunderstanding About Claude

- 00:06:05 - Claude AI vs Cowork vs Code, Explained

- 00:07:00 - Where Non-Technical Founders Should Draw the Line

- 00:07:54 - Running a $30K/Month Business Fully on Claude

- 00:09:35 - Agents, Skills, MCPs, and Directives, Decoded

- 00:11:47 - Skills vs Agents: Where Should Beginners Start?

- 00:13:28 - Human in the Loop vs Full Automation

- 00:14:26 - Enterprise Teams vs Solopreneurs, Same Claude Playbook

- 00:15:37 - Why Every Employee Needs the Same Claude Skills

- 00:16:32 - Why AI-Native Companies Will Outrun Everyone Else

- 00:18:03 - Inside the NYC Tech Week Hackathon Project

- 00:21:38 - The 60-Day Playbook for Company-Wide AI Rollouts

- 00:22:52 - What Actually Proves Your Team Adopted AI

- 00:23:44 - Where to Learn More and Final Advice

Fabrice Haiat serves as CEO and Co-Founder of YOOBIC, the AI-powered platform helping frontline and deskless teams in retail, hospitality, and logistics communicate, train, and execute. YOOBIC has raised a total of $80 million in funding, including a $50 million Series C round in 2021, and is used by more than 350 global brands, including Ralph Lauren, Levi's, and Puma, to support over 3 million frontline employees worldwide. The company's investors include Highland Europe, Insight Partners, and Felix Capital.

AGENDA:

• 00:01:04 - Who is Fabrice Ayat? Building Yoobic from Scratch
• 00:09:52 - How Yoobic Was Started and the Problem It Solves
• 00:12:45 - How to Find a Real Customer Pain Point
• 00:15:40 - How to Get Your First B2B Customers
• 00:18:50 - Enterprise Sales Tips: How to Sell to Large Companies
• 00:21:22 - Enterprise Security, Compliance & Winning Customer Trust
• 00:24:32 - How Yoobic Scaled Sales and Marketing Globally
• 00:27:37 - Best AI Tools Every Startup Should Be Using
• 00:30:17 - How AI Is Changing the Way Companies Work
• 00:32:56 - The Future of AI User Interfaces
• 00:34:36 - AI Agents: The Next Big Business Opportunity
• 00:36:38 - Scaling a Startup Team Without Losing Focus
• 00:38:29 - When Should a Startup Expand to the US?
• 00:41:58 - How and When to Raise Venture Capital
• 00:44:42 - The Future of AI, Robotics & Automation
• 00:45:38 - Entrepreneur Habits That Built a Billion-Dollar Company
• 00:48:37 - Biggest Startup Mistakes and Lessons Every Founder Should Know

Philippe Mizrahi is the CEO and Co-Founder of Linkup, a Paris-based startup building the web search layer for the AI era. Previously a Group Product Manager at Lyft, Mizrahi co-founded Linkup in 2024 alongside Denis Charrier, whose prior company Niland — one of Europe's first vector search engines — was acquired by Spotify, and Boris Toledano (ex-McKinsey). The company has raised over $10M in funding, including a seed round led by Gradient, and is backed by Seedcamp, Motier Ventures, and angel investors including founders from Mistral, Datadog, and Deel. Linkup's API powers AI agents at enterprise clients including KPMG, and holds state-of-the-art results on OpenAI's SimpleQA benchmark.

AGENDA:

• 00:00:55 - Phil Mizrahi and the bet that became Linkup

• 00:04:07 - Why Linkup's original vision was wrong

• 00:07:00 - The MVP mistake most founders never catch

• 00:10:05 - Fundraise or bootstrap: what Linkup chose and why

• 00:13:08 - What Phil looks for in a founding team

• 00:15:50 - Why Linkup wins in a crowded AI market

• 00:19:07 - How Linkup got its first customers

• 00:21:55 - The market bet Linkup is building toward

• 00:36:22 - The pricing psychology behind Linkup's strategy

• 00:39:05 - Why most startups target the wrong customer

• 00:42:07 - The growth loop that scaled Linkup

• 00:44:40 - Running a global team before you're ready

• 00:46:45 - What separates founders who execute from those who don't

• 00:50:09 - What most founders still get wrong about AI

• 00:53:25 - How AI rewrites the zero-to-one playbook

• 00:56:36 - What Phil tells every early-stage founder