What if you could turn every technician into a 5-star customer experience machine? In this episode, Chris Anderson from Applause reveals how their innovative platform is helping pest control companies boost employee engagement, cut turnover, and rack up glowing Google reviews.

Here’s what we cover:
✅ The story behind Applause and its mission to support the “little guy” in the field
✅ How real-time bonuses & tips inspire technicians to deliver exceptional service
✅ Why engaged employees = happier customers and a stronger bottom line
✅ The role of automation & AI in scaling these strategies
✅ What’s next for Applause in home services

Whether you’re looking to motivate your team, drive more 5-star reviews, or grow your pest control business, this episode is packed with actionable insights you won’t want to miss.

🔗Connect with Chris: https://www.linkedin.com/in/christodanderson/

👉 Learn more about Applause: applausehq.com
🔗Connect with Wyatt: https://www.linkedin.com/in/wyattchambers/

👉 Learn more about SWARM: swarmpestcontrolmarketing.com

Spotify: 🔗 Learn more about Driven: https://www.bemoredriven.com/🔗Learn more about SWARM: https://www.swarmpestcontrolmarketing.com/

🎙️ Welcome to the Swarmcast! In this episode, host Wyatt Chambers sits down with Adam Weber, founder of Driven (formerly Pest IQ), to explore how pest control companies can turn their data into smarter decisions, better performance, and real business growth.

Adam shares how his journey from pest control operator to software CEO led to the creation of Driven. This powerful platform integrates CRMs, GPS systems, phone data, and technician performance metrics into a real-time dashboard designed for field service pros.

You’ll learn:

✅ How real-time driving scores are reducing accidents & saving on insurance

✅ Why most pest control KPIs are wrong — and how to fix them

✅ How field techs and CSRs improve just by seeing their data

✅ Why industry-specific business intelligence matters more than generic dashboards

✅ How your callback rate, time on site, and even CSR answer rate can boost your bottom line📊

Whether you're running 3 trucks or 30, this conversation is packed with insight on fleet safety, technician accountability, efficiency scoring, and business valuation — all driven by the numbers you already have.

Like, share, and subscribe for more growth tools, tech talk, and strategy from the SwarmCast.

🌐Connect with Wyatt: / linkedin.com/in/wyattchambers

In this episode of the SwarmCast, Wyatt sits down with Ka Tsu from Avoca—an AI solutions company that’s shaking up the service industry, including pest control.

We dive deep into how AI-powered call handling, scheduling, and CSR coaching is helping pest control operators (PCOs) of all sizes—from one-truck operations to enterprise teams—improve efficiency, reduce missed calls, and level up their customer experience.

Ka shares:

✔Why AI isn’t just hype—it’s here and already working
✔What sets Avoca apart from the flood of “half-baked” AI tools
✔How AI learns, scales, and even grades your customer service team
✔How fast it can be implemented (spoiler: under 3 hours of effort!)
✔Real-world impact, cost savings, and how PCOs are using this tech today

Whether you’re a solo operator or a national brand, this episode will open your eyes to how AI can enable growth, improve service, and save money.

Stay until the end for Ka's sample AI call audio!

🔗Learn more about Avoca: https://www.getavoca.ai/

🔗Learn more about SWARM: https://www.swarmpestcontrolmarketing.com/

🌐Connect with Wyatt: https://www.linkedin.com/in/wyattchambers/

🌐Connect with Ka Tsu: https://www.linkedin.com/in/ka-tsu/

Like, share, and subscribe for more growth tools, tech talk, and strategy from the SwarmCast.

#PestControlMarketing #SwarmCast #AIforServiceBusinesses #AvocaAI #PestControlTech #ServiceIndustryAI #CallAutomation #PestControlPodcast #FieldServiceAI

In this episode of the SwarmCast, we’re joined by industry expert Chelle Hartzer, BCE, PCQI, also known as the Pest Control Wizard, to talk about her journey from working at major corporations like Rollins to launching her own successful consulting business. Chelle shares how she carved out a unique niche as an Urban Pest Control Consultant, providing fractional scientific and food safety support to pest control companies that are scaling but not quite big enough for a full-time technical director.

We dive deep into:✅ How Chelle's background with IFC and Rollins shaped her path
✅ The food safety side of pest control and what PCQI really means
✅ The importance of pest management in regulated industries
✅ Emerging rodenticide regulations and rodent behavior insights
✅ Chelle's go-to tech tools like Google Scholar, Grammarly, Hemingway, and AI fact-checkers like Perplexity
✅ Her passion for scientific accuracy, training, and education
✅ Marketing and outreach strategies for solopreneurs in pest control
✅ What it takes to build credibility and a personal brand in the industry

Plus, we talk about Chelle’s work with museums, her knack for identifying insects from fuzzy phone photos, and her role as a frequent contributor to PCT and QA magazines. You'll even hear about her future book plans and how pest professionals can level up with the right guidance and tech.

If you're a pest control operator—especially a growing company under $10M in revenue—this episode is packed with value. Chelle is the go-to expert you didn’t know you needed.

🔗 Connect with Chelle:Website: https://chellehartzer.com
LinkedIn: https://www.linkedin.com/in/chelle-hartzer-bce-pcqi/

📚 Resources Mentioned:

• Google Scholar

• Hemingway App

• Perplexity AI

• Google Knowledge Panel

• PCT Magazine

• QA Magazine

👍 Like, subscribe, and drop your thoughts in the comments—what was your biggest takeaway from Chelle’s insights?

#SwarmCast #PestControlPodcast #FoodSafety #PCQI #PestManagement #UrbanPestControl #FractionalCMO #Entomology #PCTMagazine #AIinPestControl #SwarmMastermind #Entrepreneurship #SmallBusinessGrowth

Welcome to Episode 15 of The SwarmCast! 🔥
In this episode, we're joined by Jennie Cash, the powerhouse owner and operator of an Orkin franchise in Gainesville, Florida—and the first-ever female president of the Orkin Franchise Owners Association!

Jennie shares her incredible journey: from working with large animals at the University of Florida to becoming a leader in the pest control industry. She opens up about how she transitioned from equestrian management to pest management, how she built a strong culture within her team, and the key moves she made to turn her branch around and grow year over year.

In this episode, we cover:✅ How Jennie grew her branch’s revenue by 15%
✅ Her leadership lessons as a second-generation franchise owner
✅ The power of strong workplace culture & employee retention
✅ Turning around reputation & review management
✅ Building respect and earning trust as a female leader
✅ Thoughts on leveraging AI, LinkedIn, and personal growth strategies
✅ Her involvement in masterminds & the pest control community

This one is packed with leadership gold, real-world insights, and Jennie's candid take on growing a successful business while balancing family life.

🔗Connect with Jennie: https://www.linkedin.com/in/%F0%9F%90%9Djennie-cash-7b3517187/

🔗Learn more about SWARM: https://www.swarmpestcontrolmarketing.com/

💥 Don’t forget to like, subscribe, and drop a comment—what was your favorite takeaway from Jennie’s story?

#PestControl #Leadership #WomenInBusiness #SwarmCast #Entrepreneurship #Orkin #SmallBusinessLeadership #FranchiseSuccess

Welcome to another insightful episode of SwarmCast! In this episode, we dive deep into Integrated Pest Management (IPM) with Warren Ryan, a seasoned industry expert and founder of Ryan's Pest Consulting. With decades of experience in pest control and entrepreneurship, Warren shares his journey, insights, and strategies for optimizing pest management in commercial spaces.

🎯 What You’ll Learn in This Episode:
✅ The importance of IPM and how it benefits both PCOs and their clients
✅ How Warren helps bridge the gap between pest control companies and their customers
✅ Advanced pest control techniques using cutting-edge technology, including infrared, smart traps, and data analytics
✅ The role of third-party consulting in keeping large commercial accounts running smoothly
✅ How Warren transitioned from a successful corporate career to launching his own consulting business
✅ Why customer relationships matter more than price in the pest control industry
✅ Tips for small-to-mid-sized pest control operators on how to retain major commercial accounts

🔥 About Our Guest: Warren Ryan 🔥
Warren has helped businesses across industries, from universities and wineries to large-scale food processing facilities, implement sustainable pest management programs. His unique approach combines technology, experience, and customer-focused problem-solving to help businesses stay compliant, efficient, and pest-free.

🎤 Join the Conversation!
Drop a comment below and let us know your thoughts on IPM strategies, pest control tech, or running a successful PCO business! 💬👇

Learn more about Ryan Pest Consulting: https://ryanpestconsulting.com/

📌 Subscribe to SwarmCast for more episodes packed with business insights, industry trends, and expert advice tailored for pest control professionals!

🔗 Follow Swarm Pest Control Marketing:
🌐 Website: https://www.swarmpestcontrolmarketing.com/

🎧 Listen & Subscribe:
🔹 Spotify: https://open.spotify.com/show/67rnfXyVB9FTsPqnw91eNg
🔹 Apple Podcasts: https://podcasts.apple.com/us/podcast/the-swarmcast-by-swarm-pest-control-marketing/id1796932390

🚀 Need Expert Pest Control Marketing?
📞 Call Swarm Pest Control Marketing for strategies to grow your business: 866.466.8570

#SwarmCast #PestControl #IPM #PestControlConsulting #BusinessGrowth #PestManagement #PCO #SmartTraps #RodentControl #Entrepreneurship #SwarmPestMarketing

Welcome back to SwarmCast! In this episode, host Wyatt Chambers sits down with Adam Holt, a board-certified entomologist (BCE), industry consultant, and PestSense industry advisor, to discuss the latest innovations in pest control, technology, and business growth.

🔍 What You’ll Learn in This Episode:
✅ Adam’s journey from the U.S. mainland to Hawaii and how he built his consulting business, Name Dat Bug
✅ The future of pest control technology with electronic remote monitoring (ERM)
✅ How social media (including TikTok!) can help pest control businesses grow
✅ The power of networking in the pest control space and how to leverage LinkedIn
✅ How AI, automation, and software integrations are revolutionizing pest control operations

🔗 Connect with Us:
📌 https://www.linkedin.com/in/jadamholtbce/
📌 https://www.linkedin.com/in/wyattchambers/
🌐 https://www.swarmpestcontrolmarketing.com/

🎧 Listen Now & Subscribe for More Pest Industry Insights!
💬 Drop a comment below – What’s the biggest challenge in pest control that YOU want to see solved? 👇

#SwarmCast #BetterWay #PestControl #PestManagement #Entomology #RodentControl #AIinPestControl #PestControlConsulting #NameThatBug #SocialMediaMarketing

In this episode of SwarmCast, Wyatt Chambers sits down with Gary Burch from Cinch to explore how pest control businesses can better use customer data to improve retention and streamline marketing.
Topics covered:
🔹Gary’s journey from corporate America to the pest control industry
🔹What is a Customer Data Experience Platform (CDXP)?
🔹 How automation and AI can enhance customer engagement
🔹 Real-world examples of businesses using data to grow
🔹The importance of staying connected with existing customers

If you're curious about how technology can help you get more from your customer data, this conversation is packed with valuable insights!

Links & Resources:

Learn more about Cinch: https://cinch.io/?_gl=1*1uuxp67*_gcl_au*NzI2NTA5MjQ1LjE3Mzk4OTM2Mzg.
Connect with Wyatt: https://www.linkedin.com/in/wyattchambers/

Subscribe for more episodes!
#PestControl #Marketing #SwarmCast #CustomerData #Automation #AI #BusinessGrowth