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The Pivot with Ken Evans

Von: APEX Public Relations Inc.
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  • Inhaltsangabe

  • Looking to push the marketing envelope? Want to find new ways to evolve your brand? Or simply want to hear those best in market speak to communications? Tune in to one of Canada’s top marketing and communications podcasts with host Ken Evans as he speaks to innovators, brand guru’s, PR pros, and industry experts.
    APEX Public Relations Inc. and ruckus Digital
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  • Season 7 Greatest Hits with Ken Evans, Jelena Lazarević and Jacob Robinson

    Season 7 Greatest Hits with Ken Evans, Jelena Lazarević and Jacob Robinson
    Nov 17 2023

    ...and that's a wrap on Season 7! Our end of week treat features our Greatest Hits throughout this season, where we reflect on a season filled with salient moments, from inclusion in sport and out-of-home advertising to AI disruption and crisis communication.

    What were some of your favourite moments from the season? Comment below or DM us.

    Catch us in the new year when we return with season 8!

     
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    25 Min.
  • S7:E10 Supporting Local Media in Canada with Sarah Thompson of dentsu Canada

    S7:E10 Supporting Local Media in Canada with Sarah Thompson of dentsu Canada
    Nov 8 2023

    About 50% of all ad spend is digital. Of that, only 5-6% is within the Canadian local media market. As we explore why and work to earn the attention of our diverse audiences, it's more important than ever to really consider what kind of world we are creating, and how we are supporting Canadian owned and operated media, especially local news.

    Learn about how we can meaningfully move the needle on this, and so much more in the latest conversation between Ken Evans and Sarah Thompson.

     
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    29 Min.
  • S7:E9 Bill C-18 and News in Canada: A Closer Look

    S7:E9 Bill C-18 and News in Canada: A Closer Look
    Sep 20 2023

    In this timely episode of the Pivot, Ken and Ethan dive into the Bill C-18 (Online News Act)/tech giant conflict and what it means for Canadians and newsrooms. Also offering a closer look and exploration of the media business as a whole, alternative approaches to regulatory sanity, and how we can explore different avenues of news.

     
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    19 Min.
Marketing & Vertrieb Ökonomie Politik & Regierungen
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