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Savvy Creators Lab™

Savvy Creators Lab™

Autor: Candace Bazemore and Kim Fennell
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The Savvy Creators Lab™ podcast is where creativity meets strategy and profit becomes the result. Hosted by creative business leaders from Biz Savvy Artist™ and Profit Scholars™, this podcast is designed for artists, entrepreneurs, and creators who are ready to turn their passion into a scalable, profitable business. Each episode delivers real conversations, practical tools, and proven strategies to help you: - Build a solid business foundation as a creative - Scale your brand with intention and structure - Monetize your skills, content, and intellectual property - Navigate the business side of creativity with confidence Through expert guest interviews, actionable insights, and honest discussions, Savvy Creators Lab™ podcast equips you with what you need to move from inspiration to implementation, and from creativity to cashflow. Whether you’re just starting out or ready to level up, this is your lab to learn, experiment, and grow into a more strategic, profitable creator.© 2026 Ekonomia Marketing i sprzedaż Zarządzanie i przywództwo
Odcinki
  • AI That Works: Build Systems & Protect Your Creativity | Keion Edwards | Savvy Creators Lab S1E2

    AI That Works: Build Systems & Protect Your Creativity | Keion Edwards | Savvy Creators Lab S1E2
    Oct 15 2026

    What if AI could do more than help you write captions or brainstorm ideas — and actually help you run your business? In this episode of Savvy Creators Lab, hosts Kimberly Fennell of Biz Savvy Artist and Candace Bazemore of Profit Scholars sit down with Keion D. Edwards, MBA, AI Systems Architect, Agentic AI Strategist, and creator of the AI Genius Blueprint™. We explore how artists, entrepreneurs, and innovators can move beyond simple AI prompts and start building smarter systems that save time, improve operations, and help small businesses compete with larger teams. In this conversation, we cover: • How AI systems differ from simply using AI tools • How AI agents can help level the playing field for small businesses • Practical ways creatives can automate repetitive tasks • Where human judgment should remain in the process • How to use AI ethically and responsibly • What creators should know before putting intellectual property into AI platforms • How to protect sensitive business information and creative assets • Where to start when building your first AI-powered workflow Keion also shares practical insight into how entrepreneurs can use AI to strengthen operations, improve discoverability, and build systems that support sustainable growth. Create with Purpose. Scale with Strategy. Profit with Confidence. Stay connected with Savvy Creators Lab on social media: @SavvyCreatorsLab Visit us at: SavvyCreatorsLab.com #SavvyCreatorsLab #ArtificialIntelligence #AIAgents #CreativeEntrepreneur #AIForBusiness #CreativeBusiness #Entrepreneurship #Automation #AgenticAI #AISystems

    Chapters
    • (00:00:00) - Introduction and Guest Welcome
    • (00:00:52) - Kion's Journey into AI and Automation
    • (00:03:36) - From Repetitive Tasks to the Soft Life Era
    • (00:04:56) - ChatGPT vs Claude and the Addiction to AI Tools
    • (00:06:59) - Agentic AI vs Simple Search: Competitive Analysis Example
    • (00:10:17) - Asking for Clarity and Learning as You Go
    • (00:12:03) - Building AI Personas for Business Growth
    • (00:14:28) - Getting Started with AI Agents as a Non-Technical Creative
    • (00:16:40) - Replicating Yourself and the Future of Creator-Driven Work
    • (00:21:39) - Leveling the Playing Field Against Major Studios
    • (00:26:16) - Practical AI Agent Uses: Calls, Content, and Landing Pages
    • (00:29:37) - Voice Cloning for Callbacks and Automation Stories
    • (00:31:25) - Automation, Alerts, and Endless Data Points
    • (00:34:55) - Documentation for Portfolios and Proof of Work
    • (00:36:23) - Intellectual Property, Voice Rights, and Creative Protection
    • (00:40:27) - Hollywood Remakes and Using AI to Innovate Beyond Copies
    • (00:45:30) - From Encyclopedias to AI: Documenting Ideas Over Time
    • (00:48:25) - Final Tips: What to Do and Avoid with AI
    • (00:53:35) - Closing Remarks and How to Connect with Kion
    Rozwiń Zwiń
    57 min
  • PR That Pays: Turn Visibility Into Revenue | Candace Ledbetter | Savvy Creators Lab S1E1

    PR That Pays: Turn Visibility Into Revenue | Candace Ledbetter | Savvy Creators Lab S1E1
    Sep 19 2026
    PR That Pays: How to Turn Visibility Into Revenue with Candace Ledbetter | S1E1 I prefer the first version because it keeps the podcast name in the title while still leading with what viewers will learn.----- More about this Episode ---- Getting visibility is one thing. Turning that visibility into opportunities and revenue is another. Welcome to Episode 1 of the Savvy Creators Lab Podcast! ️ In our premiere episode, hosts Candace Bazemore, Founder of Profit Scholars™, and Kimberly Fennell, Founder of Biz Savvy Artist™, sit down with Candace Ledbetter, owner of CNBetter Media, for a candid conversation about how creative entrepreneurs can use public relations strategically to build visibility, create opportunities, strengthen their brands, and generate revenue. Candace Ledbetter is an experienced PR and visibility strategist whose career has taken her from the classroom to radio production to leading a full-service public relations and integrated marketing agency. Through CNBetter Media, she and her team help established brands, emerging brands, and influential voices break through the noise and get noticed. Her experience includes campaigns and projects involving major entertainment companies, brands, conferences, festivals, entrepreneurs, and public figures. In this episode, we're going beyond the idea of simply “getting press” and exploring how creatives can make PR part of a larger business and revenue strategy. You'll hear conversations around building visibility with intention, positioning yourself and your brand for opportunities, turning attention into business results, using PR strategically instead of chasing publicity, leveraging technology and AI in PR, identifying practical PR opportunities you can act on now, and building relationships that can expand your reach. If you're an artist, creator, entrepreneur, speaker, consultant, filmmaker, musician, author, or creative business owner, this conversation will help you think differently about what visibility can do for your business. ABOUT OUR GUEST Candace Ledbetter is the founder of CNBetter Media, a full-service public relations and integrated marketing agency helping big brands, small brands doing big things, and captivating voices go from background noise to household names. Her professional experience spans entertainment, business, beauty, education, sports, real estate, food & beverage, nonprofit organizations, special events, festivals, and more. Learn more about Candace and CNBetter Media: CNBetterMedia.com Social: @CNBetterMedia ABOUT SAVVY CREATORS LAB Savvy Creators Lab is a podcast for artists, creators, and creative entrepreneurs who are ready to think bigger about the business behind their creativity. Hosted by two business founders, Candace Bazemore of Profit Scholars™ and Kimberly Fennell of Biz Savvy Artist™, we bring together experienced entrepreneurs, industry professionals, and creative leaders for practical conversations about building sustainable and profitable creative businesses. Create with Purpose. Scale with Strategy. Profit with Confidence. ️ New episodes every third Thursday. Follow us: @SavvyCreatorsLab SavvyCreatorsLab.com If th... Chapters (00:00:00) - Introduction to the Savvy Creators Lab(00:01:39) - Introducing Guest Candace Ledbetter(00:04:33) - Candace's Start in Radio and PR(00:08:05) - Learning PR Under Septosa Foster(00:11:13) - Founding Seeing Better Media(00:14:55) - Growth During COVID and Building a Roster(00:18:16) - Collaborating with Kayla Tucker Adams and Scaling the Agency(00:20:45) - How PR Actually Generates Revenue(00:24:31) - Understanding User Generated Content (UGC)(00:28:46) - The Value of Writing and Language Skills(00:30:32) - AI as a Thought Partner, Not a Crutch(00:34:57) - Importance of Reading and Literacy Today(00:39:04) - Funny Detour: Kids, Slang, and Math Mishaps(00:42:12) - AI Tools and Agents for Small Creators(00:43:45) - Building Custom AI Agents (Patty, Preston, Stacy, Cashes)(00:50:09) - AI as a New Revenue Stream(00:51:12) - Low Hanging Fruit: The DAT Strategy(00:54:22) - Case Study: Greg Alan Williams and the LA Riots Pitch(00:59:46) - Crafting Pitch Angles with AI(01:02:08) - Closing Thoughts and Gratitude(01:04:43) - Final Call to Action: BSA Academy
    Rozwiń Zwiń
    1 godz. i 7 min
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