Odcinki

  • Foundational ingredients of effective communication
    Sep 11 2025

    In this episode, we're pulling back the curtain on how communication functions as a "well-oiled machine."

    • Communication as a "well oiled machine"
    • An itch vs problem
    • The so what of question
    • Real value of communication
    • CEO comms professionals
    • Domino effect of comms
    • Problem solving through comms
    • Corporate variables
    Rozwiń Zwiń
    28 min
  • 46. Communication at the Power Table
    Jun 6 2025

    In this episode of Communication at the Power Table, we explore the shifting role of comms through the eyes of leaders who’ve crossed into HR, activism, politics, and back. From insider influence to updated communication practices, we unpack the interlinkage between HR, leadership and comms, the rise of multiskilled communication professionals, and why communicators must think—and act—like CEOs.

    Rozwiń Zwiń
    30 min
  • 45. Reality of speaking for government in misinformation age
    Jun 2 2025

    Government Spokesperson pf Kenya Hon. Isaac Mwaura unpacks the shifting terrain of state communication in a time marked by citizen journalism, media polarization and rampant misinformation. From the pressures of information warfare to the public’s skepticism toward government programmes, he shares candid insights into the role, responsibility and reality of speaking for government today.

    Rozwiń Zwiń
    34 min
  • 44. Influence, counter-influence and battle for meaning
    Mar 3 2025

    Influence, counter-influence and battle for meaning

    Guest: Zoe Tsika Zolesa, Strathmore University Communication Student/Gen-Z

    Highlight

    • Comms as fabric of society
    • The downside of influence
    • Corporate disinformation
    • Parasocial relationships trap
    • Age of misunderstanding
    Rozwiń Zwiń
    18 min
  • 43. How to make brands more loved and respected
    Feb 24 2025

    Guest: Mike Nzuki, Gen-Z PRactitioner

    Highlights

    • Tested brand respect+love formula
    • How brains respond to messages
    • Effective behaviour change
    • Successful Business Development.
    Rozwiń Zwiń
    25 min
  • 42. Perfect brand Positioning and Communication Beyond the Ordinary
    Oct 11 2024

    On this episode of PR Safari as we dive deep into the art of positioning a country with the renowned communication veteran, Victoria Kaigai. Discover how to leverage controversy, tap into opportunities, and craft a compelling brand narrative.

    Victoria shares insights on the science of forward thinking and the fascinating role the reptilian brain plays in shaping our perceptions. Get ready to challenge conventional wisdom and learn how to communicate beyond the ordinary.

    Rozwiń Zwiń
    40 min
  • 41. Graduating From Communication Service Provider to Trusted Advisor
    May 28 2024

    We embark on a journey to understand the changing role of communication professionals with Sam Karanja, Regional Director Africa at Hill and Knowlton Strategies, for a thought-provoking discussion. We explore how communication specialists are evolving from service providers to trusted advisors, navigating a competitive landscape with new players, and wielding the power of T-shaped skills.

    Rozwiń Zwiń
    48 min
  • 40. Communication in Large-Scale Government Mandates: Case of National Construction Authority (NCA)
    May 11 2024

    In this episode, our guest, Wangui Kabala, Corporate Communications Manager at the National Construction Authority, walks us through Quality Control and Assurance (QA) as a crucial component of communication. We discuss why simply raising awareness isn't enough. We discuss what quiet, back-end engagement means. We also explore strategies to reach the audience for maximum penetration and the downside of visibility.

    Rozwiń Zwiń
    40 min