Stefan van der Fluit is the founder and CEO of FLOWBIO, the London company behind the S1, a reusable sensor that measures water and electrolyte loss in real time.

Stefan's route into hydration came through sport. Trying to go pro as a triathlete, he learnt that dehydration is not a lack of water but the balance of water to salt, and that the only way to measure it was a lab test costing hundreds of pounds. Six years ago he set out to fix that.

In this episode:

Why hydration was the hardest pillar of performance to quantify, and why PepsiCo, Samsung and Coca-Cola all tried and failed to crack it.

What FLOWBIO's data shows in practice, including the athlete who needed seven electrolyte sachets after a session and took one.

Why going reusable forced the invention of AHI, the hydration intelligence FLOWBIO is now building to run inside the wearables people already own.

Why owning the data layer is what makes a company defensible in an AI world.

And why founders should test investors as hard as investors test them.

Connect with Stefan:

https://www.linkedin.com/in/sapvdf/

https://flowbio.com/

In this episode, I sit down with Will Reed. An exited founder and prominent investor in the health industry.

Will spent the first part of his entrepreneurial career building Sideways6, an employee ideas platform that worked with companies like M&S, British Airways, and Primark. After nearly a decade of growing Will exited the business in 2023

Since then Will has immersed himself into the European health scene investing into and advising some of the most exciting emerging companies in the space as well as launching his own business Healthier which builds and scales consumer health products.

In this conversation we deep dive into investing in Health and cover everything you need to think about when raising money in this space including how to think about capital structure in relation to the life you actually want to live, and what investors looks for when assessing new deals.

Connect with Will here:

https://www.linkedin.com/in/wread
https://www.willread.co

In this episode, I sit down with Nicola Gunby, founder of CLIQ, a social networking and community app focused on getting people off their phones and into real-life communities and events.

Nicola quit university at 21, moved to Southeast Asia and Australia with her partner Jason for three years, and came back to her parents' spare room to start MyRev, a marketplace for freelance beauty professionals that was acquired by Revolution Beauty inside three years.

Three months later Nicola and Jason started CLIQ after realising none of the existing social apps were actually helping anyone meet anyone.

We get into raising as a second-time founder, what to watch for as a woman fundraising in a male-dominated investor world, what it's like to build a tech company with your partner, and the stroke Jason had six months into CLIQ that forced a complete reset on how they work.

Plus where the app is heading as it expands internationally.

Connect with Nicola and check out CLIQ here:

https://www.linkedin.com/in/nicola-gunby/
https://www.instagram.com/findyourcliq/
https://www.instagram.com/nicolargunby/

• 00:00:00 Introduction
• 00:02:42 One-Way Ticket To Asia
• 00:09:30 The MyRev Acquisition
• 00:13:42 Three Months Of No's from Investors
• 00:17:48 Where The Idea For CLIQ Came From
• 00:25:35 Building A Company With Your Partner
• 00:31:38 Raising A Seven Figure Round
• 00:38:38 Investor Red Flags And Women's Safety
• 00:44:24 Hiring, Health And Jason's Stroke
• 00:52:39 Rapid Fire