Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

In this new episode, Dan breaks down what agents need to do to succeed in a changing market and why the skills that got you through the boom won't be enough anymore.

◼️ Why today's market is creating opportunities for skilled agents

◼️ The conversations many agents are avoiding right now

◼️ How buyer and seller behaviour has changed

◼️ The mindset required to win market share in tougher conditions

◼️ What agents should focus on over the next few years

Timestamps:

00:00:00 - Introduction

00:03:00 - Importance of Buyer Feedback

00:05:08 - Effective Seller Communication

00:07:07 - Pricing Strategies

00:09:00 - Market Duration Predictions

00:11:00 - Adapting to Market Cycles

00:13:07 - Negotiation Skills

00:16:07 - Handling Low Offers

00:18:04 - Price Reduction Framework

00:20:00 - Strategy Sessions

00:22:08 - Timing Price Adjustments

00:24:46 - Setting the Scene for Price Changes

00:26:10 - Presenting a Plan of Action

00:28:08 - Price Brackets and Buyer Pools

00:30:03 - Face-to-Face Meetings

00:32:10 - Market Share and Sales Volume

00:34:45 - Overcoming Seller Excuses

00:37:06 - Effective Price Reduction Scripts

00:39:33 - Weekly Reporting and Updates

00:41:09 - Final Thoughts and Encouragement

Follow Daniel Lee:

https://www.instagram.com/dan_lee_plum

https://www.linkedin.com/in/daniel-lee-plum/

https://www.facebook.com/danleeproperty

https://www.tiktok.com/@dan_lee_plum

https://x.com/Dan_lee_plum

Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

In this episode of the Get Keen Podcast, Dan sits down with Dan D'Silva, co-founder of SOL Property and one of the industry's top-performing agents. Just one year after launching their own agency, Dan and his business partner achieved over $4 million in GCI, and in this conversation, he shares the mindset, sacrifices, and lessons behind that success.

◼️ Why today's market demands more honesty, adaptability, and stronger vendor conversations

◼️ The sacrifices required to build a successful real estate career in the early years

◼️ How Dan's priorities shifted after becoming a father and business owner

◼️ The dangers of comparison and how it can quietly affect your confidence and happiness

◼️ What separates agents who survive tough markets from those who thrive in them

Timestamps:

00:00:00 - Introduction

00:00:44 - Guest Introduction: Dan D’silva

00:01:57 - Adapting to a Challenging Market

00:03:00 - Pricing Strategies and Seller Expectations

00:05:15 - Mental Toughness in Real Estate

00:07:27 - Competitiveness and Success

00:08:25 - Balance vs. Extreme Focus

00:10:00 - Sacrifices and Priorities

00:13:52 - Personal Challenges and Growth

00:16:08 - Comparison and Envy

00:19:33 - Self-Pressure and Kindness

00:21:00 - Market Challenges and Crafty Calls

00:23:13 - Personal Growth and Authenticity

00:25:36 - Seasons of Life and Work Balance

00:27:17 - Advice for Young Agents

00:30:13 - Dislikes in Real Estate

00:31:52 - Handling Rude Clients

00:34:01 - Conclusion and Call to Action

Follow Daniel Lee:

https://www.instagram.com/dan_lee_plum

https://www.linkedin.com/in/daniel-lee-plum/

https://www.facebook.com/danleeproperty

https://www.tiktok.com/@dan_lee_plum

https://x.com/Dan_lee_plum

Follow Dan D’silva:

https://www.facebook.com/DanDSilvaSOL

Get in touch: https://sol-property.com.au/

Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem

In this episode of the Get Keen Podcast, Dan sits down with Haydn Denovan, a third-generation real estate agent from Denovan's Real Estate, one of Brisbane's longest-standing independent agencies. Having sold more than 60 properties in the last 12 months at an average price of around $1.2 million, Hayden shares the lessons passed down through three generations of real estate and the practical habits that continue to drive his success today.

◼️ The powerful lessons Haydn learned working alongside his father and grandfather

◼️ Why building relationships, not chasing commissions, is the key to long-term success

◼️ The mindset every new agent needs to survive their first few years in real estate

◼️ How top agents build authority through deep local market knowledge

◼️ The biggest mistakes agents make that stop them from reaching their potential

Timestamps:

00:00:00 - Introduction

00:02:12 - Working in a third-generation family business

00:05:22 - Lessons learned from family and mentors

00:08:06 - Learning communication and rapport skills

00:09:04 - Why there are no excuses for learning today

00:12:19 - Training associates and mastering the basics

00:13:51 - The reality behind prospecting and appraisals

00:15:56 - Building long-term relationships over commissions

00:16:57 - Surviving the first years in real estate

00:18:36 - Are clients less loyal than they used to be?

00:22:09 - Nurturing relationships and becoming the authority

00:24:22 - Why local market expertise matters

00:26:29 - Starting again in a new area from scratch

00:28:27 - Prospecting strategies and building awareness

00:29:43 - The value of appraisals and face-to-face meetings

00:31:18 - Appraisal targets for growing agents

00:32:03 - Common mistakes that hold agents back

00:33:03 - Reinvesting in marketing and brand building

00:33:35 - Final thoughts and closing remarks

Follow Daniel Lee:

https://www.instagram.com/dan_lee_plum

https://www.linkedin.com/in/daniel-lee-plum/

https://www.facebook.com/danleeproperty

https://www.tiktok.com/@dan_lee_plum

https://x.com/Dan_lee_plum

Follow Haydn Denovan:

https://www.facebook.com/HaydnDenovanRealEstate/

https://www.instagram.com/haydndenovan/

Get in touch: https://denovans.com.au/haydn-denovan/