This episode explores how to apply 1 Corinthians 10:31 to your business messaging, showing practical ways to write copy that points people back to Jesus while still promoting your offers.

I share personal experience as a copywriter for Christian organizations and walk through two main parts: identifying your business purpose (spiritual and practical) and keeping Christ at the center of your messaging by clarifying your offer, audience, uniqueness, and how your product or service reflects or creates opportunities to point others to Christ.

Even if you're not a business owner, there are lessons here for you, too! All of us work during the day, and we can ask ourselves many of these questions to remind us of our purpose for doing the work in front of us.

This episode reflects on Luke 9:10–17 and 1 Corinthians 10:31, exploring what it looks like to make Jesus the center, reason, content, and power of your ministry—whether that ministry is your business, parenting, friendships, or daily work.

Through personal stories and practical examples (Christian brands, service professions, coffee shops), the host asks: are we offering ourselves or Jesus? Listeners are encouraged to pause, identify one area of life to bring back to Jesus, and make time to retreat with Him.

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Thank you to Pastor Brandon Smith at Redemption City Church in Baltimore City for preaching God's word faithfully, which led to the questions in this podcast. Watch the sermon online.

Our Fifty Two, The Weekly Archives Journal was mentioned on the podcast. Get yours here.

What does it mean to “do whatever you do to the glory of God”?

Does it mean that you’re a Rolodex of bible verses, ready to recite a verse on command? Does it mean you respond with “all glory to God” when people compliment you? Maybe...maybe not.

Together, we'll learn what it means through scripture and stories.