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Criminal Defense Marketing Podcast

Criminal Defense Marketing Podcast

By: James Chen from SBD Marketing
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Criminal Defense Marketing Podcast is hosted by James Chen, owner of SBD Marketing. The podcast is for criminal defense attorneys who want to build a stronger practice, attract more of the right clients, and stand out in an increasingly competitive legal market. Each episode breaks down practical marketing strategies, business insights, branding, lead generation, online visibility, and client acquisition specifically for criminal defense law firms. We’ll talk about what actually works, what doesn’t, and how attorneys can turn marketing into a predictable source of growth.James Chen from SBD Marketing Economics Marketing & Sales
Episodes
  • How to Create Criminal Defense Lawyer City Pages That Rank

    How to Create Criminal Defense Lawyer City Pages That Rank
    10 Oct 2026

    City landing pages that swap only city names into identical text violate Google's doorway page guidelines. Ranking local city pages requires writing unique legal copy focused on specific municipal courthouses, regional policing patterns, local jail release procedures, and authentic firm experience within that specific jurisdiction.
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    2 mins
  • When Criminal Defense Law Firms Should Create Location Pages

    When Criminal Defense Law Firms Should Create Location Pages
    9 Oct 2026

    Publishing location pages for towns where an attorney rarely practices damages overall website quality. Firms should launch location pages only after establishing organic authority in their home city, handling consistent case volume in the target jurisdiction, and creating unique content tailored to the local court system.
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    2 mins
  • How to Build a High-Ranking Criminal Defense Service Page

    How to Build a High-Ranking Criminal Defense Service Page
    8 Oct 2026

    High-ranking practice area pages require detailed legal specifics rather than broad marketing claims. Building a competitive service page involves defining statutory elements and penalties, outlining viable courtroom defense strategies, explaining administrative procedures, answering common client questions, and linking directly to relevant firm case outcomes.
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    2 mins
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