Summary

In this conversation, Rich Smith, co-Founder and CMO of Atlas MedStaff, discusses the importance of focusing on travelers in healthcare staffing.

He shares insights on building a strong company culture, the significance of transparency and community, and the balance between technology and human interaction.

Rich emphasizes the need for trust and personal connections in the industry, while looking ahead to the future of healthcare staffing and automation.

Chapters

02:53 The Atlas Way: Focusing on the Traveler

05:34 Building a Community: The Atlas Life

08:13 Balancing Technology and Human Touch

11:02 Future of Healthcare Staffing: Embracing AI

14:01 Final Thoughts and Insights

Key Highlights

• Transparency in communication builds trust with travelers.

• Community engagement is key to the brand's identity.

• AI and automation should enhance, not replace, human interaction.

• Travelers appreciate honesty and follow-through from recruiters.

• Rich believes in the importance of company culture in marketing.

• Building a lifestyle brand around travel healthcare is a unique approach.

• Personal connections in staffing are irreplaceable.

Links to any books, podcasts, tools, events

‘Off the Clock and On the Record’ podcast, by Atlas MedStaff

https://www.youtube.com/@AtlasMedStaff/podcasts

https://podcasts.apple.com/nz/podcast/on-the-clock-off-the-record/id1825873755

Social media and website links

https://atlasmedstaff.com/

https://www.linkedin.com/in/richsmith37/

Hosted by Ausha. See ausha.co/privacy-policy for more information.