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The Unfair Advantage

How You Already Have What It Takes to Succeed

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The Unfair Advantage

Von: Ash Ali, Hasan Kubba
Gesprochen von: Ash Ali, Hasan Kubba, Raj Ghatak
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Über diesen Titel

Winner of the 2021 Business Book of the Year Award.

What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage.

But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. 

This ground-breaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, including as the first Marketing Director of Just Eat (a startup now worth over four billion pounds), the authors offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status and luck in the journey to success. From starting your company, to gaining traction, raising funds and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realise you already had, to succeed in the cut-throat world of business.

©2019 Ash Ali, Hasan Kubba (P)2019 Hachette Audio UK Erfolg im Beruf Geschäftsentwicklung & Unternehmertum Management & Leadership Soziale Klassen & wirtschaftliche Ungleichheit Soziologie
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good book , explaining good how to build startup.
we a lot of example with founder and these unfair advantage.

good book

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Good introduction into start up world and i like the concept of knowing you Advantages & Disadvantages and how to use them

Okay but Nothing new

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Many great suggestions for self reflection. It’s helpful for knowing your path ahead. Knowing yourself is very important to achieve success

Nice to listen to

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Coming from Books like "Unscriped" or "Mastery" to the Unfair Advantage, I was disappointed with the overall content of this book. For me personally it is a mixture of unnecessary long elaborations on topics that are already crystal clear ( I do not need to read a whole chapter about why money is an advantage) as well as advice that ist not really helpful in practicing entrepreneurship, coupled with a forceful self-promotion of the authors. In summary: Way too long book for way too less valuable content, if you are looking for guidance to become a better entrepreneur or similar.

For anyone looking for real, helpful advice I recommend Unscripted by MJ Demarco or Mastery by Robert Greene, depending on you level of knowledge and current position in life.

Does not provide a lot of value in my opinion.

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