The Story Engine Titelbild

The Story Engine

An Entrepreneur's Guide to Content Strategy and Brand Storytelling Without Spending All Day Writing

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The Story Engine

Von: Kyle Gray, Tom Morkes - foreword, Kim Doyal - introduction
Gesprochen von: Kyle Gray, Tom Morkes - foreword, Kim Doyal - introduction
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Über diesen Titel

Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale.

Maybe you’ve considered content marketing to tell your story, but instead of opportunity, you see setbacks. Creating content takes a lot of time and energy. How is it that some entrepreneurs can produce tons of content, run a business, and still have time to relax with their kids at the end of the day?

The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing. Inside you’ll learn:

  • How to set yourself up for content marketing success early and how to avoid common pitfalls
  • Content strategy for both B2B and B2C businesses
  • How to use content as an influencer marketing and relationship-building tool
  • Simple metrics to understand how your content is performing
  • How to use brand storytelling and transparency to drive growth for your business
  • Simple guides to use SEO, email automation, and paid traffic to support your content strategy and convert visitors into customers
  • How to automate and delegate time-consuming parts of creation and still feel secure knowing that your content fits your unique brand, all without breaking your budget

Easy-to-use content marketing templates to help you take action right away and get the results you want are available at thestoryengine.co/resources.

©20 Kyle Gray (P)2017 Kyle Gray
Inhaltserstellung & Soziale Medien Marketing & Vertrieb
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I found this one very boring. Everything is explained to completely unnecessarily lengths. The content I found valuable could have been listed in bulletpoints on a single page. The rest is just bloated talk to make those few helpful noted into a book. Not bad in its contents quality, this book is just too theoretical and feels like talking around the real core issues.

Totally bloated

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