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    Inhaltsangabe

    Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

    Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

    The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

    Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

    ©2011 Eric Ries (P)2011 Random House

    Kritikerstimmen

    "Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
    "At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
    "In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)

    Das könnte Ihnen auch gefallen

    Weitere Titel des Autors

    Weitere Titel des Sprechers

    Das sagen andere Hörer zu The Lean Startup

    Bewertung
    Gesamt
    • 4.5 out of 5 stars
    • 5 Sterne
      459
    • 4 Sterne
      141
    • 3 Sterne
      40
    • 2 Sterne
      13
    • 1 Stern
      5
    Sprecher
    • 4.5 out of 5 stars
    • 5 Sterne
      382
    • 4 Sterne
      116
    • 3 Sterne
      34
    • 2 Sterne
      11
    • 1 Stern
      4
    Geschichte
    • 4.5 out of 5 stars
    • 5 Sterne
      356
    • 4 Sterne
      122
    • 3 Sterne
      44
    • 2 Sterne
      12
    • 1 Stern
      6

    Rezensionen - mit Klick auf einen der beiden Reiter können Sie die Quelle der Rezensionen bestimmen.

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    • Gesamt
      4 out of 5 stars
    • Sprecher
      5 out of 5 stars
    • Geschichte
      4 out of 5 stars

    Very interesting

    It's a very good book but I would be even better if it weren't repeating the same principles over and over again.
    Could be compressed by at least 50%.
    (But at least you will remember the key messages.)

    6 Leute fanden das hilfreich

    • Gesamt
      5 out of 5 stars
    • Sprecher
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    • Geschichte
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    Food for Thought

    The core point of The Lean Startup is both very well presented and extremely important for anyone who makes decisions in the face of uncertainty. I could nitpick about details here, but this would be beside the point. If I had understood this core idea earlier, I could have saved years of work on ill-fated personal projects, by invalidating the respective false assumption that doomed them much more quickly. Listening to this makes me wonder how it applies beyond enterprises: how often do we execute pointless plans with apparent efficiency?

    2 Leute fanden das hilfreich

    • Gesamt
      5 out of 5 stars
    • Sprecher
      5 out of 5 stars
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      4 out of 5 stars

    The voice

    What a pleasant voice to listen to! The contents have been becoming more popular so in today's startup world you will be familiar with lot of stuff he talks about. Still clearly explained and inspiring book!

    2 Leute fanden das hilfreich

    • Gesamt
      5 out of 5 stars
    • Sprecher
      5 out of 5 stars
    • Geschichte
      4 out of 5 stars

    Must read for people taking responsibility

    This book is a must read for people that start or want to start a company. Also highly recommended to those that think being able to make a change in their current companies.

    1 Person fand das hilfreich

    • Gesamt
      4 out of 5 stars
    • Sprecher
      4 out of 5 stars
    • Geschichte
      4 out of 5 stars

    Super Hörbuch. Interessante Ansätze.

    Komme aus der Automobilindustrie / manufacturing. Ich empfinde die Adaptionen gut wenn auch teilweise noch ausbaufähig. Super Ansatz und auch viel praktischer Input aus dem Bereich Management / Personalführung. Wünschen würde ich mir einige Bullet Points als Kapitelzusammenfassung. Vor allem in der Printausgabe als eBook.

    1 Person fand das hilfreich

    • Gesamt
      4 out of 5 stars
    • Sprecher
      3 out of 5 stars
    • Geschichte
      4 out of 5 stars

    An essential book for any founder

    Packed with solid information, all about the 'lean' method - getting your product out there quickly and developing it afterwards. Great advice for any founder, or soon-to-be founder! I say this with the greatest respect to Eric Ries, but his voice isn't the most... engaging, shall we say. Sounds a bit like a sleepy robot. Very knowledgable in his field though! 4 stars.

    • Gesamt
      5 out of 5 stars
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      5 out of 5 stars
    • Geschichte
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    a classic must-read

    this is a classic of startup literature. it's been around for a few years but is simply a great story that's not too chatty and not too theoretical. I also appreciate authors reading their own books. great job on that too! TLDR: a successful startup opimizes learning (not cash), make experiments with measurable outcome and thus profit from validates learning.

    • Gesamt
      5 out of 5 stars
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      5 out of 5 stars
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      5 out of 5 stars

    I am a convert

    After having made the same mistakes as Eric, we stumbled upon the first inklings of the lean startup by ourselves. This book has allowed us to take a shortcut on the shoulders of giants. thank you Eric. you have changed the way I think.

    • Gesamt
      5 out of 5 stars
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      5 out of 5 stars

    Einige Lektionen zu Startups

    Wie hat Ihnen Eric Ries als Sprecher gefallen? Warum?

    Er liest sein Buch gut und glaubhaft.

    Was wäre für andere Hörer sonst noch hilfreich zu wissen, um das Hörbuch richtig einschätzen zu können?

    Gute Hörbuch Version von Lean Startup. Der Autor bringt seine Inhalte glaubhaft rüber und man merkt, wie wichtig ihm das Thema ist.

    • Gesamt
      5 out of 5 stars
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    Must read for every Product Guy

    Erics ideas about experimenting and validated learning should be applied in every organization, no matter if It is a startup or an enterprise!