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Inhaltsangabe

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

©2011 Eric Ries (P)2011 Random House

Kritikerstimmen

"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)

Hörerrezensionen

Bewertung

Gesamt

  • 4.5 out of 5 stars
  • 5 Sterne
    261
  • 4 Sterne
    82
  • 3 Sterne
    27
  • 2 Sterne
    8
  • 1 Stern
    2

Sprecher

  • 4.5 out of 5 stars
  • 5 Sterne
    219
  • 4 Sterne
    67
  • 3 Sterne
    20
  • 2 Sterne
    9
  • 1 Stern
    2

Geschichte

  • 4.5 out of 5 stars
  • 5 Sterne
    204
  • 4 Sterne
    73
  • 3 Sterne
    26
  • 2 Sterne
    7
  • 1 Stern
    3
Sortieren nach:
  • Gesamt
    4 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    4 out of 5 stars

Very interesting

It's a very good book but I would be even better if it weren't repeating the same principles over and over again.
Could be compressed by at least 50%.
(But at least you will remember the key messages.)

4 von 4 Hörern fanden diese Rezension hilfreich

  • Gesamt
    4 out of 5 stars
  • Sprecher
    4 out of 5 stars
  • Geschichte
    4 out of 5 stars

Super Hörbuch. Interessante Ansätze.

Komme aus der Automobilindustrie / manufacturing. Ich empfinde die Adaptionen gut wenn auch teilweise noch ausbaufähig. Super Ansatz und auch viel praktischer Input aus dem Bereich Management / Personalführung. Wünschen würde ich mir einige Bullet Points als Kapitelzusammenfassung. Vor allem in der Printausgabe als eBook.

1 von 1 Hörern fanden diese Rezension hilfreich

  • Gesamt
    1 out of 5 stars
  • Sprecher
    3 out of 5 stars
  • Geschichte
    1 out of 5 stars

Viel Redundanz, langatmig, nur für Produkt-Startup

er sagt zwar, dass seine Methode für alle Arten von Produkten und Dienstleistung anwendbar sind, aber einen Großteil des Buches handelt langatmig, langwierig von Produktfeatures und der Entwicklung von Produkten. außerdem kreist die Story wenig strukturiert und wenig effizient Um mittelmäßig spannende Startup Geschichten.
die Methode an sich ist sicher sehr sinnvoll und hilfreich, gerade für Produkt Startups, aber dieses Buch ist definitiv keine spannende Form, die Methode zu vermitteln

  • Gesamt
    5 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    4 out of 5 stars

Must read for people taking responsibility

This book is a must read for people that start or want to start a company. Also highly recommended to those that think being able to make a change in their current companies.

  • Gesamt
    5 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    5 out of 5 stars

I am a convert

After having made the same mistakes as Eric, we stumbled upon the first inklings of the lean startup by ourselves. This book has allowed us to take a shortcut on the shoulders of giants.

thank you Eric. you have changed the way I think.

  • Gesamt
    5 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    5 out of 5 stars

Einige Lektionen zu Startups

Wie hat Ihnen Eric Ries als Sprecher gefallen? Warum?

Er liest sein Buch gut und glaubhaft.

Was wäre für andere Hörer sonst noch hilfreich zu wissen, um das Hörbuch richtig einschätzen zu können?

Gute Hörbuch Version von Lean Startup. Der Autor bringt seine Inhalte glaubhaft rüber und man merkt, wie wichtig ihm das Thema ist.

  • Gesamt
    5 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    5 out of 5 stars

Must read for every Product Guy

Erics ideas about experimenting and validated learning should be applied in every organization, no matter if It is a startup or an enterprise!

  • Gesamt
    5 out of 5 stars

very good book

As a new start uper, I enjoyed it and learned fro its methods. The stories of startups are inspiring

  • Gesamt
    2 out of 5 stars
  • Sprecher
    3 out of 5 stars
  • Geschichte
    2 out of 5 stars

Repeating the same idea 100 times

The concepts of the book are good and valuable, but you could have squeezed it into 1/3 of the size.
Very repetitive and almost only examples from the internet business.

Read the summary somewhere and save the money by not buying the book.

  • Gesamt
    5 out of 5 stars
  • Sprecher
    5 out of 5 stars
  • Geschichte
    4 out of 5 stars

The voice

What a pleasant voice to listen to! The contents have been becoming more popular so in today's startup world you will be familiar with lot of stuff he talks about. Still clearly explained and inspiring book!

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