Whether you are just starting or established your business 10 years ago, you will be able to grow your business with Facebook. If you haven’t created your Facebook business page, this is your first step. From there, you can create advertisements following your schedule and budget. By paying attention to your customers’ needs and wants, you will be able to develop some of the most engaging advertisements for your target audience.

Creating an ideal customer profile is an important step when you are determining your target audience. Through your ideal customer, you can get an idea of their age range, location, gender, and interests. Once your advertisements are up and running, you will be able to use Facebook’s analytics in order to improve your ideal customer profile. This will only help you increase engagement and customers.

Once you have your ideal customer in place, you will want to create a detailed marketing plan. This plan will include everything from your mission to your customer service support.

This book is created as a guide that you can listen and re-listen to. It will be helpful as you start to grow your customer base through Facebook. You can turn to the pages of this book when you are looking for your next advertising strategy, such as PPC or Facebook Messenger Ads. If you are unsure of your next step, you can look through this book as it will help you reach your next step.

Your dedication, patience, will to succeed, and this valuable information are going to take you farther than you thought possible in the Facebook advertising market. No matter how prepared you are to integrate the words of this book into your Facebook advertising, you want to remember that it all takes time. No success happens overnight. Whether your business is one year old or 20, it will take time for Facebook users to start noticing your business and advertising. Don’t let this discourage you. Instead, remember success comes to those who are patient and dedicated.

This guide will focus on the following:

• The importance of a Facebook page
• Choosing your audience
• Choose & refine your page theme
• Using advertising functions on Facebook
• Making ads - targeting
• Avoid being banned from advertising on Facebook
• Content marketing in Facebook
• Facebook sales funnel
• How to set up Facebook Business Manager
• Choose the best advertising option for your business on Facebook
• How to use Facebook like a pro for your business
• Psychology behind ads
• AdWords vs. Facebook....

And more!