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Some people have the ability to start a conversation and immediately draw people in, while others -- perhaps even those with more valuable things to say -- get pushed to the side, seemingly ignored. Unfortunately for those who don't have "It," this undeniable "It" factor is more than just an attractive quality, it's also a hallmark of success.

A practical and entertaining guide that will help anyone supercharge their communication skills and consistently make a positive impression on others, The It Factor gives readers the tools -- and confidence -- they need to take charge of any conversation, meeting, or networking encounter.

Filled with practical techniques and powerful insights, The It Factor will help anyone take center stage and achieve the results they've always desired.

©2007 Mark Wiskup; (P)2009 Audible, Inc.

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