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Platform Revolution Hörbuch

Platform Revolution: How Networked Markets Are Transforming the Economy - and How to Make Them Work for You

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Inhaltsangabe

An inside look at the revolutionary business power of the platform - from the experts who helped discover how it works.

Facebook, PayPal, Alibaba, Uber - these seemingly disparate companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms use technology to match producers and consumers in a multisided marketplace, unlocking hidden resources and creating new forms of value. When a company like Uber connects drivers with passengers, everybody wins - except traditional cab companies, which are scrambling to survive. Assumptions about operations, finance, strategy, and innovation all change. Platform Revolution explores the what, how, and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. Revealing the strategies behind some of today's rising platforms, the authors explain how entrepreneurs - and traditional companies - can thrive in this new world. In cases as diverse as shoes, spices, dating, energy, home appliances, and education, Platform Revolution provides the essential guide to unlocking the potential of an economic landscape transformed.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2016 Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary. (P)2016 Brilliance Audio, all rights reserved.

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  •  
    Bernhard Glatzel 17.02.2017
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    "To many reputations"

    Chapters are to long. I expected more of a fact book than a novel. Speaking is quite monotone.

    1 von 1 Hörern fanden diese Rezension hilfreich
  •  
    dezember Arnsberg-Neheim, Deutschland 07.02.2017
    dezember Arnsberg-Neheim, Deutschland 07.02.2017
    Mal mit
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    "Interesting insights into platform business models - but somewhat lengthy and unstructured in the second part"

    I mostly enjoyed the book and the overall reading performance was well done.

    Especially the first chapters offer very helpful and easy to understand introduction to what platform businesses are, how they operate and where the differences to existing "pipeline" businesses are. The book then continues along a number of less well structured chapters around strategy, competition, regulation etc. which offer, however, interesting examples of platform businesses.

    The conclusion offers a nice outlook where platforms are bound to emerge - I would have liked a summary as well.

    1 von 1 Hörern fanden diese Rezension hilfreich
  •  
    Felix Rizo-Patron Wien 05.02.2017
    Felix Rizo-Patron Wien 05.02.2017
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    "Now I know what a plattform is"

    A Plattform is a infrastructure where producers and consumers meet. Examples on the online world: youtube, facebook, ebay, skillshare, etc

    This book gives you a good understanding of what a plattform is and explains it's dynamics.

    The book is dense and sometimes hard to follow. Me as a none english native, I had to hear it 2 times.

    I highly recommend this book for those who want to understand how internet businesses work and for those who are thinking of doing something themselves.

    1 von 1 Hörern fanden diese Rezension hilfreich

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