PROFIL

Falk Sonnenschmidt

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  • New Sales. Simplified.

  • The Essential Handbook for Prospecting and New Business Development
  • Autor: Mike Weinberg
  • Sprecher: Mike Weinberg
  • Spieldauer: 8 Std. und 2 Min.
  • Ungekürztes
  • Gesamt
    4.5 out of 5 stars 13
  • Sprecher
    5 out of 5 stars 12
  • Geschichte
    4.5 out of 5 stars 12

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer.

  • 1 out of 5 stars
  • 20 mins of relevant content

  • Von Falk Sonnenschmidt Am hilfreichsten 20.03.2019

20 mins of relevant content

Gesamt
1 out of 5 stars
Sprecher
2 out of 5 stars
Geschichte
1 out of 5 stars

Rezensiert am: 20.03.2019

This book is 95% anecdotal, 5% conceptual & 0% science based. Weinberg describes in breadth and length about his personal achievements, bragging about his first Audi company car, configuring the private jet for the slim fast founder and crushing the performance of former colleagues, he, if he would have said something, would outperform any moment. Non of his claims were science backed and some have already proven to be wrong. His perspective on technology in sales seems old school since he does not provide a single explicit example where he used technology to improve sales. His experience-based concept and also wordings he proposes seem reasonable and are worth testing (i actually expected to have statistically significant concepts in this book) but Weinberg consistently lacks evidence on his claims. 15-20 mins of content added real value. B2B Sales jn digital companies is radically changing - this book offers no guidance here.