Image de couverture de Actionable Gamification

Actionable Gamification

Beyond Points, Badges, and Leaderboards

 Écouter un extrait
La meilleure offre de la saison

0,99 €/mois pendant 3 mois + 15 € de crédit Audible

Renouvellement automatique à 6,99 €/mois après 3 mois. Annulation mensuelle possible.
Profiter de l’offre
L'offre prend fin le 28 décembre 2026.
Plus d'offres

Actionable Gamification

De : Yu-kai Chou
Lu par : Scott R. Smith
Profiter de l’offre

Renouvellement automatique à 6,99 €/mois après 3 mois. Annulation mensuelle possible. L'offre se termine le 28 décembre 2026.

Acheter pour 22,09 €

Acheter pour 22,09 €

La meilleure offre de la saison | 0,99 €/mois pendant les 3 premiers mois + 15 € de crédit Audible

6,99 €/mois par la suite. Des conditions s’appliquent. Annulation mensuelle possible.
À propos de ce titre

The new era of gamification and human-focused design optimizes for motivation and engagement over traditional function-focused design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification pioneer Yu-kai Chou takes the listener on a journey to learn his 12 years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

(P)2017 Yu-kai Chou Bildung Erfolg im Beruf Kunst Management & Leadership Programmieren & Softwareentwicklung

Ces titres pourraient aussi vous intéresser

 Image de couverture de 10,000 Hours of Play
Image de couverture de Designing Data-Intensive Applications
Image de couverture de $100M Money Models
Image de couverture de Protocols
Image de couverture de The Challenger Sale
Image de couverture de The Book of Elon
Image de couverture de $100M Leads
Image de couverture de The Mom Test
Image de couverture de Make It Stick
Image de couverture de The Courage to Be Disliked
Image de couverture de The Like Switch
Image de couverture de Range
Image de couverture de Vibe Coding
Image de couverture de Think Like a Game Designer: The Step-by-Step Guide to Unlocking Your Creative Potential
Image de couverture de Psycho-Cybernetics
Image de couverture de The Art of Impossible
adbl_web_anon_alc_button_suppression_t1
Toutes les étoiles
Les plus pertinentes
Yu-Kai manages to give very useful examples and explains a framework called octalysis with which you can manage to design products, workplaces, marketing and education focused on the human users. it's an eye opener, and I am 100% sure, when used well this technique can help to make significant change in lives! I listened to the audiobook while sometimes reading the ebook, and constantly made notes and summaries off the learnings of every chapter. though it didn't feel like working through but more like doing what I actually unknowingly wanted to do for a very very long time. of course, with me it met a gamification enthusiast so I got hooked after the first few sentences. although it seems unbelievable to me, as a StarCraft veteran, that someone who excessivly played Diablo 2, could come up with such a genius framework ;)

this book is a game changer!

Une erreur s'est produite. Veuillez réessayer dans quelques minutes.
Never was an avid Computer gamer, but this Octalysis framework provides great insights into human morivation.

Very inspiring book.

Une erreur s'est produite. Veuillez réessayer dans quelques minutes.
Gutes Hörbuch, nur am Ende bekommt der call to action obskure Züge und ist way to much. Also vielleicht das letzte Kapitel auslassen.

Gutes Hörbuch aber zu viel Selbstbeweihräucherung

Une erreur s'est produite. Veuillez réessayer dans quelques minutes.
This book shows clearly what motivates people for actions. You'll not find clear instructions how to engage. Behaviours are shifting anyway. But you will find all elements you need to start with gamification. Even for people with more experienced gamification as me it's very useful and the framework helps to bundle the techniques.

Very valuable for me

Une erreur s'est produite. Veuillez réessayer dans quelques minutes.