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Start Small, Stay Small

A Developer's Guide to Launching a Startup

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Start Small, Stay Small

By: Rob Walling
Narrated by: Rob Walling
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Start Small, Stay Small is a step-by-step guide to launching a self-funded start-up. If you're a desktop, mobile, or web developer, this audiobook is your blueprint to getting your start-up off the ground with no outside investment. This audiobook intentionally avoids topics restricted to venture-backed start-ups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.

This audiobook assumes:

  • You don't have six million dollars of investor funds sitting in your bank account
  • You're not going to relocate to the handful of start-up hubs in the world
  • You're not going to work 70-hour weeks for low pay with the hope of someday making millions from stock options

There's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happens that most people are not in a place to do this. Start Small, Stay Small also focuses on the single most important element of a start-up that most developers avoid: marketing. There are many great resources for learning how to write code, organize source control, or connect to a database. This audiobook does not cover the technical aspects developers already know or can learn elsewhere. It focuses on finding your idea, testing it before you build, and getting it into the hands of your customers.

©2010 Robert Walling (P)2010 Robert Walling
Business Development & Entrepreneurship
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Lessons learned based on true experience.

Some numbers or tools might be a bit outdated by now but the core of the book is still gold.

Read / listen before you start coding if your goal is to sell software.

No bullshit.

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Manchen Taktiken und Tools sind nicht mehr aktuell, das Buch ist aber auch schon was älter. Trotzdem ist es grundsätzliche Vorgehen als Solopreneur noch interessant anzuhören. Der Nachfolger steht auch endlich in den Startlöchern.

Klassiker

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The book needs a significant revision. Even before the AI it needed one, but now with AI it's even less relevant. Many ideas, suggestions and examples are for the "download and install" era while the mobile and cloud were just in their infancy. Nowadays everything is backwards.

This is especially problematic since author decided to give specific prices, websites, tools etc. often instead of explaining exactly what needs to be done. Author prides himself that he's doing what other books are not doing. Well, now we can see why others are not doing it - most of his recommended tools don't even exist anymore, prices quoted are unrealistic.

I'll give one example of how old the suggestions are: "for sending emails you can use the young company Mailchimp, founded just in 2004".

Unfortunately, extremely outdated

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books interesting in has definitely have you well and points. But I get a little bit outdated and could be over old in general. Volks Ampel vier services are mentioned like del.icio.us that are no longer available sing for the tools.

Interesting but not ground breaking.

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