Wir haben eine für Screen-Reader optimierte Seite erstellt. Um die Barrierefreiheit unserer Seite für Sie zu verbessern, bieten wir Ihnen eine einfacher zu navigierenden Seite an. Diese finden Sie unter der Web-Adresse www.audible.de/access.
Behind Every Good Decision Hörbuch

Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight

Regulärer Preis:17,95 €
  • Details zum Angebot:
    • 1 Hörbuch pro Monat
    • 30 Tage kostenlos testen
    • Dann 9,95 € pro Monat
    • Jederzeit kündbar
  • - oder -

Inhaltsangabe

List the hottest buzzwords in business today and "analytics" is bound to come out near the top. But to most people, analytics implies complex tools and technical experts manipulating massive amounts and varieties of information (i.e.,"Big Data"). But complex Big Data analytics isn't the only game in town. And many people don't realize that a business doesn't need data scientists and complex tools to derive useful information and valuable benefits from any amount of raw data (e.g., names, behaviors, zip codes, demographics, sales statistics, etc.). Now Piyanka Jain and Puneet Sharma have defeated the myth that analytics is "rocket science" - and that only Big Data matters. In Behind Every Good Decision, they demonstrate how you can leverage the data you've got to generate valuable insights and drive countless smart business decisions. Best of all, the techniques for solving 80 percent of all business problems can be solved by any professional using only a Microsoft Excel spreadsheet! - and the authors show you how. Among the fascinating things you'll learn and apply from this engaging, easy-to-understand book are:

  • How to use a unique, remarkably effective, streamlined method called "BADIR" for short, that works in any industry and will help you move from data to decisions in just five steps
  • How this tool can help you improve customer experiences, optimize your work flow, predict the rate of customer churn, and determine which among several business propositions should be the focus of your attention
  • The four most commonly used analytics methodologies
  • Tools you can use for storing, reporting, and analyzing data
  • The kinds of people who should be chosen for an analytics team

With this book, you'll see that business analytics is a simple problem-solving tool. Done right, your analytics effort can make for happier customers, better products, agile business practices, more productive employees, bigger revenues, and fatter profits - not to mention delighted bosses. And with the help of Behind Every Good Decision, you'll be able to launch that effort right from your own laptop. It's time to see how.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

©2014 Piyanka Jain and Puneet Sharma (P)2014 Gildan Media LLC

Kritikerstimmen

"If you want to learn how to set up an analytics-driven organization and compete with analytics, then this book is for you." (Steve Berkowitz, CEO, Move, Inc.)

Hörerrezensionen

Bewertung

3.0 (1 )
5 Sterne
 (0)
4 Sterne
 (0)
3 Sterne
 (1)
2 Sterne
 (0)
1 Stern
 (0)
Gesamt
3.0 (1 )
5 Sterne
 (0)
4 Sterne
 (0)
3 Sterne
 (1)
2 Sterne
 (0)
1 Stern
 (0)
Geschichte
4.0 (1 )
5 Sterne
 (0)
4 Sterne
 (1)
3 Sterne
 (0)
2 Sterne
 (0)
1 Stern
 (0)
Sprecher


Leider liegen hier noch keine Rezensionen vor.

Missbrauch melden

Entspricht diese Rezension nicht unseren Richtlinien für Rezensionen oder ist in anderer Weise unzumutbar und sollte deshalb von unserer Website entfernt werden? Dann klicken Sie bitte auf "Bei Audible melden".

Abbrechen

Vielen Dank!

Wir werden die Rezension prüfen und das Nötige veranlassen.